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Bridgestone Names 2023 ASE Master Technician of the Year

Tire Review Magazine

After graduating from Houston-based Universal Technical Institute, Richards joined a Firestone Complete Auto Care store in Arlington, Tex., as a maintenance tech in 2012. Richards was recently honored at an awards ceremony held by the National Institute for Automotive Service Excellence.

ASE 52
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Bridgestone Names 2023 ASE Master Technician of the Year

Tire Review Magazine

After graduating from Houston-based Universal Technical Institute, Richards joined a Firestone Complete Auto Care store in Arlington, Tex., as a maintenance tech in 2012. Richards was recently honored at an awards ceremony held by the National Institute for Automotive Service Excellence.

ASE 52
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CUV/SUV tires continue to grow and adapt

Tire Review Magazine

The technical triangle between these three attributes continues to challenge and drive all our innovation as the OEMs demand improvements in fuel efficiency.” As tire manufacturers, we are continually working on new technologies to improve fuel efficiency while minimizing the impact on treadwear and wet performance,” Poling said.