2021 Automotive Automotive Marketing 
Auto Service World
JUNE 14, 2024
The Canadian automotive market has grappled with a significant lack of new vehicle inventory since early 2021. While these shortages have largely eased and inventory levels are beginning to normalize, the full story is more nuanced.
Auto Service World
JULY 25, 2024
Amid the semiconductor shortage of 2021-23, a significant trend emerged in the Canadian automotive market: build-to-order (BTO) vehicle purchases. If the trends in built-to-order vehicles are any indication, Canadians are willing to wait for the vehicles they want.
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AutoSuccess
DECEMBER 4, 2024
The automotive industry faces unique challenges in the digital age, where the car-buying process has significantly evolved. Over-the-TOP (OTT) Hyper-Targeted marketing offers a compelling solution, enabling dealerships to engage potential buyers effectively by leveraging streaming media.
Auto Remarketing
DECEMBER 12, 2023
Dealership service departments are not only losing market share to general repair shops — they’re also losing the trust of consumers, according to the latest research by Cox Automotive. in 2023, down from 35% in the most recent previous survey in 2021. Dealerships were preferred by 31% of the respondents, down from 35% in 2021.
Auto Remarketing
JANUARY 29, 2024
That includes a “normal seasonal trend” when it comes to depreciation in the wholesale vehicle market, along with “modest growth trajectory” in the new-car segment, Black Book said in a report Monday. However, this would be a major gain from the post-COVID trough of fall 2021, when new-car inventory was at 800,000 units, Black Book said.
Tire Review Magazine
JUNE 27, 2024
“These new part numbers reflect our dedication to meeting the evolving needs of the automotive market. We are thrilled to announce the release of these 11 new part numbers, expanding our product line and providing more comprehensive coverage for our valued customers,” Kirby Pruitt, product development manager said.
Tire Review Magazine
JUNE 27, 2024
“These new part numbers reflect our dedication to meeting the evolving needs of the automotive market. We are thrilled to announce the release of these 11 new part numbers, expanding our product line and providing more comprehensive coverage for our valued customers,” Kirby Pruitt, product development manager said.
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