Auto Service World
DECEMBER 18, 2024
In 2013, Baby Boomers accounted for approximately 33 per cent of the DIFM volume, but by 2023, their share had declined to 23 per cent. Gen Xers, on the other hand, increased their market share, climbing from 32 per cent in 2013 to 35 per cent in 2023.
Repair Shop Websites
SEPTEMBER 26, 2023
There is a lot of confusion among auto repair shop owners about how consumers search for auto repair services on the web. People don’t use your city when they are searching for auto repair in your area This is a common misunderstanding.
Shop Marketing Pros
OCTOBER 27, 2023
As I write this, it’s October 2023. We just came through the summer months and most auto repair shops seemed to do pretty well. In August 2023, we had more clients than ever touting record months. Kim recorded a podcast where she goes into detail about marketing auto repair services to college students.
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