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The Biggest Mistakes Being Made in Your Auto Repair Shop Marketing

Shop Marketing Pros

Marketing for the auto shop professional. Watch a 6 min demo video Schedule a discovery call menu The Biggest Mistakes Being Made in Your Auto Repair Shop Marketing Automotive Management , Leadership , Marketing Introduction We’re coming up on June, and I was tasked with writing this article. Let’s get started.

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Why Managing an Auto Repair Shop with Paper Holds You Back

Autoflow

For years, managing an auto repair shop meant doing vehicle inspection reports based on paper checklists. This habit carries on today, even when most other parts of shop operations have moved online. However, they achieve far more while making shops more efficient and profitable. That’s double the work.

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How To Market Around The Slow Times In Auto Repair

Shop Marketing Pros

If you’re reading this years later, don’t worry because the information in this article is timeless. We just came through the summer months and most auto repair shops seemed to do pretty well. Does it represent your auto repair shop well? As I write this, it’s October 2023.

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A Comprehensive Auto Body Shop Quality Control Checklist

Autoflow

Repair Process Checklist Adhering to quality collision repair procedures means every vehicle meets the same standards for safety and longevity without coming back in for a follow-up. This creates a stronger reputation for your auto repair shop with customers and insurers.

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Should an Auto Repair Shop Use a Local Marketing Company or Marketers Who Specialize in Auto Repair Shops?

Shop Marketing Pros

There are so many choices today when it comes to marketing your auto repair shop. I see shop owners posting questions in various industry Facebook groups like The Auto Repair Marketing Mastermind, and they’re asking about choosing the right marketing partners. I was a Mercedes Master Tech.

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Maximize Technician Efficiency to Satisfy More Customers

Autoflow

After all, we’ve all grown used to Google serving up information instantly. However, when it comes to auto repair, you want to make sure customers get a thorough estimate. As a result, estimates come together quickly and techs get right to work. With faster turnaround times, your shop also runs more productively.

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How To Grow Auto Repair Business

Autoflow

Overall, this improves communication and workflow within an auto repair shop. Old versus modern For years, auto repair shops have used clipboards with lists that they work through methodically. Sure, they made sure the techs reviewed all components but limited their findings to notes.