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Students learn how to navigate complex systems, analyze data from diagnostic tools, and repair modern vehicles with precision. By graduation, students are prepared to meet the demands of a tech-savvy clientele. Contact ATC Cambridge for more information! Theyll be ready to deliver seamless service powered by IoT.
There are so many choices today when it comes to marketing your autorepairshop. I see shop owners posting questions in various industry Facebook groups like The AutoRepair Marketing Mastermind, and they’re asking about choosing the right marketing partners. I was a Mercedes Master Tech.
Marketing for the autoshop professional. Watch a 6 min demo video Schedule a discovery call menu The Biggest Mistakes Being Made in Your AutoRepairShop Marketing Automotive Management , Leadership , Marketing Introduction We’re coming up on June, and I was tasked with writing this article. Let’s get started.
For years, managing an autorepairshop meant doing vehicle inspection reports based on paper checklists. This habit carries on today, even when most other parts of shop operations have moved online. However, they achieve far more while making shops more efficient and profitable. That’s double the work.
If you’re reading this years later, don’t worry because the information in this article is timeless. We just came through the summer months and most autorepairshops seemed to do pretty well. Does it represent your autorepairshop well? As I write this, it’s October 2023.
Repair Process Checklist Adhering to quality collision repair procedures means every vehicle meets the same standards for safety and longevity without coming back in for a follow-up. This creates a stronger reputation for your autorepairshop with customers and insurers.
After all, we’ve all grown used to Google serving up information instantly. However, when it comes to autorepair, you want to make sure customers get a thorough estimate. As a result, estimates come together quickly and techs get right to work. With faster turnaround times, your shop also runs more productively.
Overall, this improves communication and workflow within an autorepairshop. Old versus modern For years, autorepairshops have used clipboards with lists that they work through methodically. Sure, they made sure the techs reviewed all components but limited their findings to notes.
If a tech doesn’t have the right skills, there’s no point even conducting an interview. Instead of making emotion-based hiring decisions based on personality, it’s better to use personality as one factor in the decision and to back that up with other information. What does your autorepairshop focus on when it comes to hiring?
Starting techs should make $25 to $35 an hour or $50,000 to $70,000 per year. And your veteran A techs? If you’d like help making the changes, Chris Cotton at AutoFix AutoShop Coaching is always here to help. So, use $10 of your labor rate increase to increase wages and make it financially appealing to join the industry.
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