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The key tool to keep your shop healthy

Auto Service World

There is growing pressure on smaller service shops to adapt and invest in their workforce or face the risk of being acquired by larger players in the industry, he said at last year’s Worldpac Supplier and Training Expo in Nashville during a meeting with media members. Consolidation cant be avoided theres going to be more, Cushing said.

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Preparing for February’s Marketing

Shop Marketing Pros

Incorporating Kindness into Marketing (00:09:51) Encouragement to share acts of kindness on social media to inspire community involvement. National Apprenticeship Week (00:15:07) Highlighting the importance of apprenticeship programs in auto repair for marketing trust.

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Trades stigma strong among young workers

Auto Service World

The report also highlights the influence of parents, schools and media on Gen Z’s career choices. Media portrayals also play a role in shaping perceptions, with 35 per cent of respondents saying television shows and movies influence their career interests.

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How To Advance Your Career As A Hybrid And Electric Vehicle Mechanic

Automotive Training Centre

Actively pursuing internships and apprenticeships across a spectrum of vehicle types diversifies your skillset and familiarizes you with the unique challenges each vehicle presents. Join renowned professional organizations, participate in forums, and engage on social media platforms dedicated to hybrid and electric vehicles.

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Girls Auto Clinic Turns 6 on the 6th!

Girls Auto Clinic

Make sure you are following us on social media , join our Shecanic page (women only), and enroll in our newsletter to be the first to learn when we begin sign-ups for our April workshop and release the schedule for the rest of the year! We are excited to announce the Girls Auto Clinic Car Care Workshop is back this Spring.

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Do You Have a Hiring Blind-Spot?

DRIVE

Another valuable resource is connecting with local trade schools, community colleges, and apprenticeship programs to tap into a pipeline of emerging talent. Some shop owners also advocate for marketing their shops as great places to work through social media and online platforms.

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Get More Qualified Technicians

Autoshop Solutions

He points out that candidates will look at photos on your website and your social media to ensure your shop, equipment, and scan tools are up to date. When deciding where to go to work, the younger crowd will recognize that and think you aren’t genuine if your social media isn’t up to date or active.