Shop Marketing Pros

OCTOBER 4, 2024

As an auto repair shop owner, you might be wondering, “Should I start a podcast for my business?” Also, the podcast probably won’t have the focus you’re thinking it will if you do it the way I suggest in this article. Taking the Next Step: Could a Podcast Benefit Your Auto Repair Shop?

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Solera

JUNE 18, 2024

Identifix Direct-Hit® is the ONLY information source that provides auto repair shops with shortcut procedures from certified ASE Master techs designed to save time diagnosing and repairing vehicles. Did you like this article? The post Attention Auto Repair Mechanics: Do You Trust The Information You Rely On?

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Shop Marketing Pros

OCTOBER 27, 2023

If you’re reading this years later, don’t worry because the information in this article is timeless. We just came through the summer months and most auto repair shops seemed to do pretty well. There are good months in auto repair and bad months. C’mon… everybody knows no one is thinking about auto repair!

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Bolt on Technology

AUGUST 13, 2024

In this article, we will explain the importance of planning for the long-term future of your auto repair shop, and we’ll give you some hard-earned tips to help you create a succession plan for your auto repair shop.

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Shop Marketing Pros

JUNE 26, 2024

If you’re looking for a marketing company to work with to market your auto repair shop, you should talk to multiple of the companies on this list and make the decision that you think will be best for your auto repair shop. Most small businesses like an auto repair shop cannot justify hiring a full-time CMO.

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Business Actualization

DECEMBER 19, 2022

Part 1: A Fast, Mobile-Friendly Website That Represents Your Brand and Resonates With Your Target Market Good marketing is a tricky and often elusive thing for auto repair shops. Who are you as an auto repair shop? Our next articles will dive into the remaining parts of your auto repair shop's marketing foundation.

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AutoShopOwner

AUGUST 9, 2023

Running an auto repair shop is a rewarding career and an integral part of a community. As an auto shop owner, you must understand the importance of implementing the necessary systems and processes to keep your business profitable and sustainable long-term. However, it also comes with its fair share of financial challenges.

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Shop Marketing Pros

JUNE 21, 2024

If you’re an auto repair shop owner you’re no stranger to questions about pricing. But we’re going to give you the long answer as we go through this article. I recently wrote an article where I listed out who they are. You may talk to some others who I didn’t list in that article who may be WILDLY different in price.

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Business Actualization

SEPTEMBER 11, 2024

Note: This article is designed to be best experienced through reading. In today’s competitive digital landscape, marketers leverage tools like SEMRush, LocalFalcon, and BizMapIQ to track their auto repair shops' online presence through position-tracking reports.

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Business Actualization

APRIL 13, 2023

Website schema markup has emerged as a crucial component in optimizing auto repair shop websites for search engines and enhancing user experience. Implementing Schema on your auto repair shop’s website is just one aspect of SEO best practices. As this article outlines, even this one best practice can be daunting.

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Business Actualization

APRIL 13, 2023

Website schema markup has emerged as a crucial component in optimizing auto repair shop websites for search engines and enhancing user experience. Implementing Schema on your auto repair shop’s website is just one aspect of SEO best practices. As this article outlines, even this one best practice can be daunting.

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Shop Marketing Pros

JUNE 9, 2023

Marketing for the auto shop professional. Watch a 6 min demo video Schedule a discovery call menu The Biggest Mistakes Being Made in Your Auto Repair Shop Marketing Automotive Management , Leadership , Marketing Introduction We’re coming up on June, and I was tasked with writing this article. Let’s get started.

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Automotive Management Network

SEPTEMBER 4, 2024

Running an auto repair shop in today’s market requires more than just technical expertise; it demands a robust marketing strategy to attract and retain customers. Social Media Marketing Social media platforms offer auto repair shops a dynamic way to connect with both current and potential customers.

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Business Actualization

JANUARY 13, 2023

In the digital age that we all live in, auto repair shop business owners hear this over and over… You need to spend time managing your Google Ads account. If your auto repair shop's Google Ads Account is managed correctly, your return on investment is undeniable. NOT undeniable! But… what is "best?"

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Business Actualization

JANUARY 13, 2023

In the digital age that we all live in, auto repair shop business owners hear this over and over… You need to spend time managing your Google Ads account. If your auto repair shop's Google Ads Account is managed correctly, your return on investment is undeniable. NOT undeniable! But… what is "best?"

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AutoFix

JUNE 5, 2024

This article delves into the importance of a correctly set-up CoA, and why an expert’s touch can be invaluable. The Lifeline for an Independent Auto Repair Shop Owner For an independent auto repair shop owner , the CoA isn’t just a tool—it’s a lifeline.

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Driver's Edge

MARCH 26, 2024

Are you afraid of having to spend a fortune on auto repair ? As a car owner with basic knowledge of vehicles, finding ways to save money on repair and maintenance can be a lifesaver. Schedule Auto Repair Service Now! Look closely at the parts costs and labor charges included in the estimate.

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C and C Automotive

JULY 10, 2024

In this article, we’ll explore the importance of wheel alignment maintenance and the general auto repair services involved in keeping it in top condition. With our comprehensive range of general auto repair services, you can trust that your wheel alignment is in good hands.

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Autoflow

AUGUST 14, 2023

Surely, you’ve heard all the buzz about adopting auto repair estimate software. In short, auto repair software takes every mundane and repeated task and automates it for you and your team. To be clear, Autoflow doesn’t offer auto repair estimate software. And those minutes you save, they add up into dollars.

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AutoFix

MAY 31, 2024

Hey there, fellow auto repair shop owners! It’s Coach Chris Cotton from AutoFix Auto Shop Coaching. Today, I want to discuss a crucial aspect of running a successful auto repair business: connecting with your stakeholders. Now, I’m not just talking about an occasional check-in.

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The Mechanic Doctor

JUNE 23, 2023

The Mechanic Doctor - Resources for Amateur and Pro Auto Mechanics In today’s fast-paced digital world, it has become essential for businesses to leverage the power of online platforms to promote their products and services. This holds true even for auto repair shops looking to attract new customers and retain existing ones.

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Automotive Management Network

JULY 13, 2023

From strategic planning to streamlined operations, get ready to shift gears and drive your auto repair shop to unparalleled success. Within the context of an auto repair shop, a business coach can provide invaluable guidance to navigate industry complexities, optimize processes, and fuel growth. Let’s dive in!

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Automotive Management Network

JUNE 29, 2023

In our last blog piece we talked about how to grow your auto repair business , and our first several point addressed bringing in new customers. The post Loyalty Programs for Auto Repair Shops: Creating Repeat Customers appeared first on Automotive Management Network.

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Automotive Management Network

MAY 31, 2021

Auto repair scheduling can be a touchy subject in auto shops for both staff and customers. So how do you find the right balance between the number of cars needing to be repaired and the number of techs to repair them? Auto Repair Scheduling Solutions Making use of the right automotive software can be a great help.

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Institute for Automotive Business Excellence

JUNE 17, 2020

This week’s blog is all about Search Engine Optimization (SEO) and, while there is a plethora of information on the subject, we will focus exclusively on the top 5 SEO tips for auto repair shops. Top 5 SEO Tips for Auto Repair Shops #1 – A GREAT WEBSITE Your website is the foundation to any terms you optimize for search engines.

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AutoShopOwner

NOVEMBER 15, 2024

While there are many facets to operating a successful auto repair business, one thing that is common to all is that it needs to be profitable. The fact is that too many auto repair shops struggle financially. Most auto repair shops either have an in-house bookkeeper or an accountant to generate these reports.

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Shop Marketing Pros

NOVEMBER 25, 2024

Sure, the problem you’re talking about may already have articles, blogs, and videos, but they don’t have your voice. Check out this episode of the Auto Repair Marketing Podcast where we discuss Doing Video Every Day for a Month to see how consistency pays off. But here’s the truth: no one has said it the way you will.

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Solera

MAY 21, 2024

Improve Efficiency and Create Better Auto Repair Shop Experiences Identifix has created a suite of product solutions that work together and are designed specifically to help auto repair shops grow and be more profitable. Did you like this article?

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Fender Bender

AUGUST 23, 2024

Repairers need every regulatory tool at their disposal to make sure insurers are acting fairly and complying with the law.

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Institute for Automotive Business Excellence

AUGUST 4, 2022

There’s a better way to implement processes for your auto shop. I’ll illustrate them here in this article for anyone who’s interested. If you have any questions about this article, or for anything else pertaining to running a successful shop, don’t hesitate to reach out. Automation is a beautiful thing.

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Automotive Management Network

JANUARY 18, 2021

What kind of telephone system does your auto repair shop use ? The post Telephone Systems for Auto Repair Shops appeared first on Automotive Management Network. Many smaller shops use the traditional, landline phone systems that we are all familiar with.

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Bolt on Technology

JUNE 10, 2024

In this article, we will explore the common reasons why auto repair shop owners may be resistant to new software, and we will explain why it’s important for you to embrace new technology.

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Auto Service World

APRIL 18, 2024

This article will explain … The post Automotive Bearings: A Simple Guide appeared first on Auto Service World. Automotive bearings are an essential component in the functioning of nearly every type of vehicle.

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AutoShopOwner

NOVEMBER 15, 2024

By Joe Marconi, an Elite Worldwide Blog - My roots in the automotive industry go back to the 1970s working in a small 2-bay auto repair shop. That meant that I was expected to repair or service nearly anything that rolled into my work bay. View full article Isn’t It Time We Rethink What a Master Level Technician Is?

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Shop Marketing Pros

MAY 22, 2024

Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. THIS is why Maslow’s Hierarchy of Needs is a perfect comparison to marketing a small business like an auto repair shop. There is an order to things. You want to build on a solid foundation.

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Shop Marketing Pros

MAY 22, 2024

There are so many choices today when it comes to marketing your auto repair shop. I see shop owners posting questions in various industry Facebook groups like The Auto Repair Marketing Mastermind, and they’re asking about choosing the right marketing partners. That being said, we always figured it out.

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Auto Service World

APRIL 18, 2024

In this article, we … The post What Should You Do If a Car Accident Occurs During a Road Trip? appeared first on Auto Service World. A car accident on a road trip can quickly derail all of your plans. However, by staying calm and reacting proactively in the aftermath of the crash, you can make the best of a bad situation.

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