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Marketing Strategies To Attract and Retain Your Ideal Customers

AutoShopOwner

I remember one particular customer who came in for his discounted oil change that included a free tire rotation. When I offered to replace them, he shouted, Dont touch the wipers, just change the oil, rotate the tires, and let me be on my way! View full article Its not that I am against all forms of discounting.

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Can You Still Create Original Content in 2024?

Shop Marketing Pros

Sure, the problem you’re talking about may already have articles, blogs, and videos, but they don’t have your voice. Don’t Overthink It: The Basics Are Valuable There’s a common mistake I see: shop owners thinking their content has to be groundbreaking or super complex. But here’s the truth: no one has said it the way you will.

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Marketing Strategies for Auto Repair Shops

Automotive Management Network

Running an auto repair shop in today’s market requires more than just technical expertise; it demands a robust marketing strategy to attract and retain customers. Social Media Marketing Social media platforms offer auto repair shops a dynamic way to connect with both current and potential customers.

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Auto Shop Finances in 2025: Smart Ways to Thrive as Repair Costs Rise

AutoFix

As we move deeper into 2025, auto repair shop owners across the country are confronting a new reality: the cost of doing business is rising fast. Understanding how to adjust your business finances in 2025 as auto repair costs rise isnt just about survival. So how do you stay ahead?

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Auto Repair Industry Podcast List

Shop Marketing Pros

Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first auto repair shop. In this article, I’m listing out every serious podcast I know of that’s related to the automotive independent aftermarket.

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Most Reliable BMW Engines

Alex's Autohaus

We have written articles on these engines previously and what types of problems that they gave owners. As an independent European auto repair shop, we’ve seen thousands of BMWs pass through our doors. This is due to the number of issues that we saw with BMWs N54 and N55 power plants.

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How To Market Around The Slow Times In Auto Repair

Shop Marketing Pros

If you’re reading this years later, don’t worry because the information in this article is timeless. We just came through the summer months and most auto repair shops seemed to do pretty well. Does it represent your auto repair shop well? As I write this, it’s October 2023.