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Isn’t It Time We Rethink What a Master Level Technician Is?

AutoShopOwner

Should There Be a Change to ASE Certifications? We also need to consider the standards set by ASE (Automotive Service Excellence). Achieving ASE Master Level status requires passing a series of tests in a particular area of expertise. We need to define different criteria. we’ll call him Pete. View full article

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Invest in Your Employees to Invest in Your Shop

DRIVE

Performance Automotive Repair offer and pay for training, as well as paying for ASE certifications. They have also sent their Service Advisors to DRIVE’s Service Advisor School!

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The Biggest Mistakes Being Made in Your Auto Repair Shop Marketing

Shop Marketing Pros

Your billboards talk about your 30 years of service and ASE certifications. The most common phone skills issues we hear when listening to calls include: The service advisor sounds grumpy or hurried when answering the phone. The service advisor doesn’t ask for the appointment.