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How soon Gen Z will impact the aftermarket

Auto Service World

In this report, the group also highlighted striking generational differences in how consumers engage with auto repair services. These differences span preferences for online purchasing, calling repair outlets and visiting repair shops in person.

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Maximizing Google Ads: Understanding and Achieving Ideal ROAS for Auto Repair Shops

Business Actualization

Use keywords that potential customers will likely use when searching for auto repair services. However, managing Google Ads effectively while running an auto repair business can be challenging. Strategies to Achieve the Ideal ROAS Ad Optimization : Create compelling ads with clear calls to action.

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RepairPal Certified Shop Profile: G2 Auto

RepairPal

G2 Auto in Finksburg, MD, offers high-quality, auto repair services with a focus on customer relationships, transparency, and community involvement. The post RepairPal Certified Shop Profile: G2 Auto appeared first on RepairPal Shops Blog: Modern Shop Owner.

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Revving Up Your Auto Shop Marketing with Programmatic Advertising: A People-Based Approach

Business Actualization

While direct mail casts a wide net, programmatic advertising uses precise targeting, reaching potential customers based on their behaviors, interests, and even their likelihood of needing auto repair services. Targeting is not static, limited to targeting households based on income or the types of vehicles owned.

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Google’s New Local Service Ads: What Auto Repair Shops Need to Know

Shop Marketing Pros

Securing your Local Service Ads isnt just another marketing taskits an investment in your shops future. LSAs offer a unique opportunity to connect with customers who are actively searching for auto repair services in your area. The takeaway? Need help maximizing your reach with Google Ads?

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Car Maintenance Costs: Are You Charging Enough in Your Auto Repair Shop?

AutoFix

The key question you need to ask yourself is, “Are you charging enough in your auto repair shop?” Why Pricing Matters for Auto Repair Shop Success When running an auto repair shop, it’s easy to get bogged down in the day-to-day tasks. Below are the key factors to keep in mind: 1.

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Revving Up Your Auto Shop Marketing with Programmatic Advertising: A People-Based Approach

Business Actualization

While direct mail casts a wide net, programmatic advertising uses precise targeting, reaching potential customers based on their behaviors, interests, and even their likelihood of needing auto repair services. Targeting is not static, limited to targeting households based on income or the types of vehicles owned.