Business Actualization

SEPTEMBER 6, 2024

Google Local Service Ads (GLSAs) are designed to help local businesses, like auto repair shops, connect directly with potential customers. For auto repair shops, this translates to a more cost-effective way to attract new business. What are Google Local Service Ads (GLSAs)?

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Auto Repair Shop Auto Repair 182

R.O. Writer

AUGUST 14, 2024

Regardless of how successful your shop is, it’s always a good idea to focus on solidifying your relationships with your existing customers and bringing in new ones. There are a The post Marketing Your Auto Repair Shop Online appeared first on R.O.

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Auto Repair Shop Auto Repair 130

Business Actualization

AUGUST 5, 2024

While perceptions of a lack of transparency can harm trust, both auto repair shops and marketing agencies can take proactive steps to enhance transparency and build stronger relationships with their customers and clients. Strategies to improve transparency in both industries are crucial.

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Auto Repair Shop Auto Repair Vehicle Car 130

BayIQ

JULY 31, 2024

Effective marketing is crucial for building a strong customer base and ensuring long-term success in the crowded auto repair market. The right marketing tools and techniques can transform your auto repair shop into a thriving business.

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Auto Repair Shop Auto Repair Software 130

Auto Service World

AUGUST 17, 2024

In the realm of auto repair shops, having a strong and distinctive brand is crucial for success. While many shop owners may concentrate on the aspects of their business, overlooking branding can prove to be a costly misstep. A crafted brand enables you to communicate your values, services, and expertise effectively.

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Auto Repair Shop Auto Repair Media Car 130

AutoShopOwner

OCTOBER 31, 2024

Way back in the 1980s and 1990s, a general auto repair shop was possible. Today, is it possible to be a general repair shop, and work on all makes, all models? But back then the dominant cars on the roads were GM, Ford And Chrysler, with a sprinkle of Japanese cars.

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Auto Repair Shop Auto Repair General Repair IT 130

R.O. Writer

AUGUST 22, 2024

The The post Marketing Your Auto Repair Shop Online, part II appeared first on R.O. In our previous post, we discussed how everyone spends so much time online these days that you should focus at least some of your marketing efforts there as well.

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Auto Repair Shop Auto Repair 130

Shop Marketing Pros

FEBRUARY 7, 2024

EPISODE: 086 – Naming Your Auto Repair Shop Our first auto repair shop was named “Behind the Star”. In this episode, we share some things you’ll want to think about when naming an auto repair shop. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Business Actualization

SEPTEMBER 25, 2024

For auto repair shop owners, engaging with local Reddit communities can boost visibility and drive referral traffic—often ranking higher than traditional SEO efforts. Here's how to leverage Reddit to boost your shop's local presence.

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Auto Repair Shop Auto Repair IT 147

BayIQ

SEPTEMBER 21, 2023

In this blog post, we'll explore the importance of catchy reward program names and provide you with a list of creative ideas to help you name your auto repair shop's loyalty program. However, creating a loyalty program is just the beginning; you need an enticing and memorable reward program name to make it stand out.

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Auto Repair Shop Auto Repair IT 238

R.O. Writer

JUNE 17, 2024

Labor costs are often the most significant expense related to operating an auto repair business. To succeed The post Managing Your Auto Repair Shop Labor Rates appeared first on R.O. However, labor can also generate the most profit if it is priced correctly.

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Auto Repair Shop Auto Repair Management IT 130

Solera

AUGUST 19, 2024

The right auto repair shop marketing strategy can elevate your reputation, drive increased financial success, and ultimately lead to higher customer satisfaction. Why is Auto Repair Shop Marketing Important? Effective marketing strategies are the backbone of business growth, including auto repair shops.

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Auto Repair Shop Auto Repair Media Management 130

Business Actualization

DECEMBER 28, 2023

Calculating ROAS Calculating ROAS is straightforward: ROAS = Revenue from Ad Campaign / Cost of Ad Campaign ​ For instance, if your auto repair shop spends $1,000 on Google Ads and generates $4,000 in service revenue directly from these ads, your ROAS is 400%. This is where our expertise comes in.

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Auto Repair Shop Auto Repair Auto Repair Services Management 236

R.O. Writer

JULY 16, 2024

The lifeblood of your auto shop is sales revenue, and that revenue is largely generated by repeat visits from loyal customers. Enticing a new customer into your shop requires a The post Repeat Customers: Your Secret to Auto Repair Shop Growth appeared first on R.O.

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Auto Repair Shop Auto Repair 130

Shop Marketing Pros

FEBRUARY 27, 2024

Canva 101 for Auto Repair Shops Webinar Tuesday | 04/02/24 12:00 PM CST Join our Senior Messaging Strategist, Caroline, for an introduction to using Canva for your auto repair shop! Canva is great to help brand your social media content and ads to help your shop stand out in your community.

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Auto Repair Shop Auto Repair Media 130

R.O. Writer

NOVEMBER 30, 2023

Or, on the The post How to Increase Auto Repair Shop Customer Satisfaction and Revenue through Text and Email appeared first on R.O. Are you looking for cost-effective ways to increase customer loyalty and return visits? Or maybe you’d like to reduce costly no-shows and ensure customers attend their appointments.

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Auto Repair Shop Auto Repair 242

R.O. Writer

JANUARY 26, 2024

What does the year ahead hold for auto repair shops like yours? The post Auto Repair Shop Trends to Prepare for in 2024 appeared first on R.O. We don’t have a crystal ball, but here are a few research-backed trends that the team at R.O.

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Auto Repair Shop Auto Repair Management 130

AutoShopOwner

OCTOBER 23, 2023

However, I warn shop owners not to get complacent. While COVID appeared to be a blip on the economic radar for most auto repair shops, the aftermarket repair industry bounced back nicely, despite the issues with part availability and quality. As vehicles age, they need more attention.

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Business Actualization

JULY 17, 2024

Implications for SEO and Digital Marketing for Auto Repair Shops: Fresh, Localized Content: Regularly update your website with fresh, localized content to attract relevant traffic and improve SEO rankings. Writing about common vehicle repair problems and solutions tailored to your locale is key.

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Shop Marketing Pros

MARCH 27, 2024

Facebook Marketing For auto repair shops WorldPac STX April 24-28, 2024 Register Now Demystify the challenges of Facebook marketing with proven tips, best practices, and practical strategies to boost engagement and maximize your impact on the platform.

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Auto Repair Shop Auto Repair 130

Solera

FEBRUARY 20, 2024

Successful auto repair shops focus on various aspects to stay competitive and meet the evolving customer needs. Prioritize Environmental and Sustainability Consider eco-friendly practices in your auto repair shop. The post 2024 Auto Repair Shop Must Haves appeared first on Solera.

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Auto Repair Shop Auto Repair Hybrid Vehicle Repairs Management 130

R.O. Writer

APRIL 9, 2024

Today, digital vehicle inspection solutions facilitate the entire inspection process at many shops, from checklist management The post 6 Ways Cloud-Based DVI Software Benefits Auto Repair Shops appeared first on R.O.

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Auto Repair Shop Auto Repair Software Management 130

R.O. Writer

NOVEMBER 17, 2023

Are you ready to transform your auto repair shop’s profitability? Writer brings you a power-packed session, in collaboration with The Institute for Automotive Business Excellence, to guide you through The post 5 Key Steps to Accelerate Your Auto Repair Shop Profitability appeared first on R.O.

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Auto Repair Shop Auto Repair Automotive Management 130

Business Actualization

MARCH 29, 2024

For local businesses like an auto repair shop, several key aspects of these updates could have a direct impact on their online visibility and search rankings: High-Quality, Relevant Content : Google continues to prioritize high-quality, relevant, and authoritative content.

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Auto Repair Shop Auto Repair Engineering Car 205

AutoVitals

NOVEMBER 5, 2024

This rising demand for maintenance and repair services has led auto repair shops to handle more vehicles than ever. As the cost of cars increases, car owners are prioritizing and investing in vehicle longevity.

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Auto Repair Shop Auto Repair Management Car 96

R.O. Writer

MAY 23, 2023

Writer and Elite Worldwide have teamed up to deliver a custom-designed session geared towards auto repair shop owners who want to grow their business and attract new customers! Download The post Marketing Strategies to Grow Your Auto Repair Shop appeared first on R.O.

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Auto Repair Shop Auto Repair Management 130

Shop Marketing Pros

AUGUST 20, 2024

Driving Success: Event Planning for Auto Repair Shop Marketing ASTA Conference Sunday | 9/29/2024 2:30 PM - 5:30 PM in Room Crown A Register Now Connecting with the community on a personal level was one of the strategies Shop Marketing Pros co-owner Kim implemented into their marketing strategy.

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Auto Repair Shop Auto Repair IT 130

AutoShopOwner

OCTOBER 23, 2023

From my sources, and speaking with shop owner friends and clients, most auto repair shops in the northeast are busy. However, car counts continue to slip as more and more motorists are extending their oil change intervals beyond the recommended interval from their repair shop.

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Auto Repair Shop Auto Repair Oil Change Car 130

Automotive Training Institute

JANUARY 11, 2024

By now you may be thinking, “Sounds interesting Coach Twiggs, but how will my shop … more about 7 Benefits of a 4-Day Workweek at Your Auto Repair Shop The post 7 Benefits of a 4-Day Workweek at Your Auto Repair Shop appeared first on Automotive Training Institute (ATI).

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Auto Repair Shop Auto Repair Engineering Automotive 130

BayIQ

JULY 28, 2023

In this blog, we will discuss four essential appointment scheduling best practices to help auto repair shops automate appointment booking and rescheduling to increase their shop's efficiency and bottom line. As more and more business goes online, customers expect convenience and ease when booking appointments.

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Auto Repair Shop Auto Repair Software 130

Shop Marketing Pros

OCTOBER 4, 2024

As an auto repair shop owner, you might be wondering, “Should I start a podcast for my business?” Podcasting can be valuable, but only if it’s done right and aligns with your shop’s goals, capacity, and audience. Taking the Next Step: Could a Podcast Benefit Your Auto Repair Shop?

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Auto Repair Shop Auto Repair Media Software 130

Automotive Training Institute

MARCH 18, 2024

The post How to Train a Second in Command for Your Auto Repair Shop appeared first on ATI. ATI | Learn how to hire and train a second in command while avoiding many of the most common (and costly) mistakes.

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Auto Repair Shop Auto Repair 130

Solera

APRIL 1, 2024

Building trust with auto repair shop customers takes time and consistent effort. By prioritizing transparency, communication, quality, and customer satisfaction, you can establish a reputation for trustworthiness that sets your shop apart in a competitive market. Take the time to educate customers about their vehicles.

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Auto Repair Shop Auto Repair Management Education 130

RepairPal

AUGUST 28, 2024

Master key strategies for a successful auto repair shop, from excellent customer service to leveraging advanced technology for growth. The post How To Run a Successful Auto Repair Shop appeared first on RepairPal Shops Blog: Modern Shop Owner.

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Auto Repair Shop Auto Repair Customer Service Management 79

RepairPal

OCTOBER 22, 2024

Discover how Certified auto repair shops grow their business with online reviews, loyalty programs, and community involvement to boost customer engagement. The post How Community Involvement Boosts Auto Repair Shop Success appeared first on RepairPal Shops Blog: Modern Shop Owner.

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Auto Repair Shop Auto Repair 59

RepairPal

SEPTEMBER 27, 2024

Beat the slow season with these auto repair shop marketing tips. The post Auto Repair Shop Marketing Tips to Beat the Slow Season appeared first on RepairPal Shops Blog: Modern Shop Owner. Learn strategies for digital marketing, referrals, community engagement, and customer experience.

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Auto Repair Shop Auto Repair 79

Solera

MARCH 4, 2024

Peri by Solera is designed to help auto repair shops save money. The post Learn About Auto Repair Shop Merchant Services appeared first on Solera. By comparing previous statements, you’ll be able to Identify any significant changes in fees, transaction volumes, or chargebacks.

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Auto Repair Shop Auto Repair Banking Management 130