FastTrak Auto Shop Management Systems

JUNE 3, 2023

Email campaigns are an integral part of automotive repair shop marketing. Following are points to consider on email marketing campaigns for automotive repair shops: Email Campaigns for Prospective Customers – Sending messages to prospective customers can be a very effective way to increase customer acquisition rates.

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FastTrak Auto Shop Management Systems

JUNE 3, 2023

The foundation of automotive repair shop marketing is the shop website. Anything that will make the customer more comfortable when visiting your shop should be communicated. Blog – A blog can be very effective at attracting people to a website. Further, it should be easily found.

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Institute for Automotive Business Excellence

JULY 22, 2022

For today’s blog, we’re jumping into an overview of video marketing. We’re focusing on why you should be using it, how you should use it, and when you should use it for your automotive repair shop. Yes, especially when it comes to marketing your auto repair shop! But is that still true?

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Institute for Automotive Business Excellence

JUNE 17, 2020

This week’s blog is all about Search Engine Optimization (SEO) and, while there is a plethora of information on the subject, we will focus exclusively on the top 5 SEO tips for auto repair shops. So, if you’re feeling overwhelmed or just not sure where to start in making sure your shop’s SEO is tip-top, this is for you!

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Solera

JUNE 25, 2024

Without a mechanic labor time guide, determining how much you’ll charge for individual automotive repairs can feel like a guessing game. Yet much more goes into determining labor time for various repair jobs than just experience. Yet much more goes into determining labor time for various repair jobs than just experience.

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Automotive Training Centre

JULY 5, 2023

Whether you prefer the fast-paced environment of a dealership, the autonomy of a retail repair shop, the creativity of a specialty shop, the challenge of heavy-duty truck repair, or the freedom of owning your own business, there is an exciting and fulfilling career waiting for you.

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Automotive Training Centre

MARCH 27, 2024

Your customer service expertise, communication skills, and ability to clearly and concisely explain technical details can be valuable assets in various customer-facing roles within the automotive industry or beyond. Completing your service advisor training qualifies you to work in auto repair shops.

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Automotive Training Centre

SEPTEMBER 26, 2023

If auto mechanics are the lifeblood of the automotive repair industry, service advisors are its beating heart. In addition to acting as the bridge between customers and the service team at auto repair shops, service advisors are responsible for many other tasks that, quite literally, can make or break the business.

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Shop Marketing Pros

SEPTEMBER 6, 2023

Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first auto repair shop. We’ll also interview experts in the automotive field. We discuss tools, techniques, & ideas to sharpen your skills.

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AutoFix

SEPTEMBER 6, 2023

In the world of automotive repair, where technology is advancing at a rapid pace, it is crucial for independent auto repair shop owners to stay ahead of the curve. This ensures that apprentices receive a comprehensive education, touching upon all facets of modern automotive repair.

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CAR FIX Cookeville

JANUARY 10, 2024

You can do this visually or take your car to an auto repair shop for a comprehensive inspection. Regular inspections and repair of cooling system problems can save you money and the headache of a sudden breakdown. A collapsed hose restricts the flow of coolant to the engine, causing the engine to overheat.

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Automotive Management Network

JANUARY 31, 2021

Finding and hiring good auto techs is one of the biggest challenges that auto repair shop owners and managers have. We discussed numerous options they may use to do this in a previous blog and survey. This is good public relations, may result in more business for your shop, and might also attract potential talent.

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AutoFix

FEBRUARY 21, 2023

As 2023 came into view, were you busy filling your calendar with the top automotive repair events? Many auto repair expos, conferences, and trade shows are just getting scheduled now. You can then greatly benefit by exchanging ideas and perspectives, like overcoming challenges and growing your auto repair company.

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