Shop Marketing Pros

MARCH 13, 2024

And will it work for an auto repair shop? Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. EPISODE: 091 – Understanding Geofencing with Mary Ann Pruitt One of the most misunderstood types of marketing is geofencing. People often don’t know what it is, but they know they want it.

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AutoShopOwner

JUNE 29, 2023

Should auto repair shops invest in more technology to increase online scheduling? There is also some merit to the fact that many people would rather not call their auto repair shop, and simply book an appointment from their phone or computer. Are you using online scheduling?

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Shop Marketing Pros

JUNE 26, 2024

If you’re looking for a marketing company to work with to market your auto repair shop, you should talk to multiple of the companies on this list and make the decision that you think will be best for your auto repair shop. Most small businesses like an auto repair shop cannot justify hiring a full-time CMO.

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Autoflow

NOVEMBER 3, 2023

Why Quality Control Matters for Auto Repair Shops By taking care of the details on every repair order, you set a higher standard that will pay off for your auto repair shop. Its systems work for auto repair shops and other businesses in the automotive industry. Book a demo today.

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Shop Marketing Pros

MAY 15, 2024

Learn more about RepairPal at [link] Talking Points What do you think has been the most significant change in marketing for auto repair shops over the last decade? How do you anticipate the rise of electric vehicles will change the marketing needs of auto repair shops?

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Shop Marketing Pros

FEBRUARY 28, 2024

In this episode, Kim reviews the book “Unreasonable Hospitality” and talks about ways you can become so good at customer service and making your customers feel special, that the world would consider it unreasonable. This has quickly become one of Kim’s favorite books. EPISODE: 089 – Are You Being Unreasonable?

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Shop Marketing Pros

JUNE 20, 2024

EPISODE: 105 – Part 1 – Customer Retention Series – Your CRM In this episode, Brian and Kim kick off a series on retention marketing, focusing on how auto repair shops can utilize Customer Relationship Management (CRM) systems to enhance customer loyalty and communication.

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R.O. Writer

NOVEMBER 20, 2023

To run an auto repair shop smoothly, you need to keep your books in order. You may have started a business as a sole proprietor with a modest income, tracking The post How Auto Shop Accounting Software Supports Your Business appeared first on R.O.

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Shop Marketing Pros

JANUARY 31, 2024

EPISODE: 085 – Our Story of Radio Advertising One topic we rarely talk about is radio, yet we have a story of very successfully using radio advertising to market our own auto repair shop. Radio was different back then, but our strategy can still work, and the idea works across all mediums.

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AutoFix

FEBRUARY 16, 2024

In the competitive auto repair industry, efficiency isn’t just about speed; it’s about streamlining operations in a way that maximizes productivity without compromising quality. As an experienced auto repair shop coach, we understand the challenges shop owners face in achieving this balance.

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AutoShopOwner

JULY 12, 2024

In our quest to attract and retain technicians, most auto repair shops have increased their benefits package. Shop owners and managers must look ahead now to the following week and look at Available Labor Inventory. If a shop books too much work, and does not have the techs, what happens to the work?

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Auto Repair Shop Auto Repair Management 130

Shop Marketing Pros

NOVEMBER 22, 2023

EPISODE: 075 – Accelerating Ambition: A Fearless and Youthful Approach to Shop Marketing In this episode, Kim interviews two young ladies who have taken over the marketing roles in their families’ auto repair shops.

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Automotive Training Centre

NOVEMBER 2, 2023

Make sure your site is mobile-friendly and easy to navigate, as potential customers often research and book services on their smartphones. Consider running special promotions during slow periods to boost your bookings. Partnering with car dealerships, auto repair shops, or car rental companies can open new work streams.

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Automotive Management Network

SEPTEMBER 4, 2024

Running an auto repair shop in today’s market requires more than just technical expertise; it demands a robust marketing strategy to attract and retain customers. Social Media Marketing Social media platforms offer auto repair shops a dynamic way to connect with both current and potential customers.

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Auto Repair Shop Auto Repair Media Management 52

AutoShopOwner

NOVEMBER 15, 2024

While there are many facets to operating a successful auto repair business, one thing that is common to all is that it needs to be profitable. The fact is that too many auto repair shops struggle financially. Most auto repair shops either have an in-house bookkeeper or an accountant to generate these reports.

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Shop Marketing Pros

DECEMBER 11, 2024

Background of Refer a Car LLC (00:08:06) Jeremy recounts the founding of Refer a Car LLC and its initial mission to connect youth groups with auto repair shops. Community Engagement Through Fundraising (00:09:35) Jeremy discusses the successful fundraising initiative that connected local youth groups with auto repair shops.

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Auto Repair Auto Repair Shop Service Advisor Management 130

Bolt on Technology

NOVEMBER 14, 2024

Running your auto repair shop keeps you busy. Booking appointments, scheduling workers, ordering parts, paying bills, and collecting on invoices are just some of the many tasks that fill your day. Here are five ways auto repair software can help save time and money.

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Automotive Training Centre

OCTOBER 1, 2024

Auto repair apps offer repair instructions and diagrams for auto mechanic training students. YourMechanic YourMechanic is a platform where you can book certified mechanics to come to your location for car repairs. YourMechanic offers just that by allowing you to learn from certified professionals.

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AutoShopOwner

NOVEMBER 13, 2023

The bottom line is this: All auto repair shops go through ups and downs.

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AutoFix

JUNE 26, 2023

With help from your trusted auto repair shop coaching team, it’s possible to elevate your business success while taking back more of your time and energy. If you’re wondering how that works, take a look at the seven ways auto repair shop consulting can improve your work-life balance.

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Shop Marketing Pros

SEPTEMBER 18, 2024

Importance of Video (00:01:17) Brian emphasizes the significance of video in marketing auto repair shops and overcoming camera shyness. RepairPal’s Role (00:07:18) Introduction of RepairPal’s services and their importance in helping auto repair shops attract customers.

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Shop Marketing Pros

JULY 5, 2024

In fact, all you would need to do to rank number one for “auto repair Fernwood MS” would be to open an auto repair shop in Fernwood MS – because there’s not a single auto repair shop in Fernwood right now. Houston, TX, on the other hand, has hundreds of auto repair shops, maybe thousands.

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Automotive Management Network

MAY 16, 2024

Running an auto repair shop requires more than just mechanical expertise. But with so many options on the market, how do you choose the best solution for your shop? Here are some must-have features to look for: Appointment Scheduling Efficient scheduling tools help you manage your shops workload and reduce downtime.

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Auto Repair Shop Software Auto Repair Management 52

Shop Marketing Pros

OCTOBER 9, 2024

RepairPal Sponsorship Mention (00:10:28) Thanks RepairPal for sponsoring and highlights its benefits for auto repair shops. Core Values Integration (00:12:23) Explains how core values should be central to the brand and daily operations of the shop.

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Auto Repair Auto Repair Shop Customer Service Media 130

AutoShopOwner

MARCH 30, 2023

Many auto repair shops are still busy, and many are booked out from a few days to weeks. After the initial shock of Covid, the recovery for our independent auto repair industry has been quite good, with many positive indicators for the future.

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Shop Marketing Pros

JUNE 14, 2023

*The need to promote trade schools (00:09:24)* Kieran discusses the need to change the narrative around college and promote trade schools to solve the problem of student loan debt and the technician shortage in the auto repair industry. How to Access the Online Scheduling Tool (00:30:41)* Listeners are directed to go to shopgenie.io/solutions

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Shop Marketing Pros

AUGUST 14, 2024

EPISODE: 113 – Marketing Lingo & Misconceptions Are you an auto repair shop owner looking to demystify the world of marketing jargon and take your business to the next level? Inbound vs. Outbound Marketing (00:31:07) Comparison of inbound and outbound marketing strategies and their relevance to auto repair shops.

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Shop Marketing Pros

DECEMBER 4, 2024

EPISODE: 129 – Preparing for February’s Marketing Want to make your February marketing a win for your auto repair shop?

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Shop Marketing Pros

NOVEMBER 13, 2024

Join Brian Walker and Caroline Legrand as they dive into easy, actionable strategies to help auto repair shops plan their marketing month-by-month. One Liners Day (28:28) Ideas on sharing jokes in the shop to enhance workplace camaraderie.

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Shop Marketing Pros

SEPTEMBER 6, 2023

Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first auto repair shop. ” He is the author of the book, Your Perfect Shop: How to Start, Run & Sell a Profitable Shop.

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Shop Marketing Pros

AUGUST 21, 2024

EPISODE: 114 – Tapping Into Local Organizations For Business Help Want to unlock new opportunities for your auto repair shop? Learn how to tap into local organizations that are eager to help your business thrive, connect with valuable resources, and maximize community support.

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Autoflow

DECEMBER 14, 2023

Technology has transformed everything we do in a day, including how we work in auto repair shops. By now, most shops use shop management software to optimize workflows and processes. Using tablets in auto repair bays truly made for a game-changer. Why Use a Tablet for Your Auto Repair Shop?

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Shop Marketing Pros

JULY 24, 2024

Sponsorship Mention (00:00:10) Ryan thanks RepairPal for sponsoring the episode and highlights their network of certified auto repair shops. The Challenge of Slow Business (00:01:15) Discussion about a shop owner facing slow business and the economic factors influencing customer spending.

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Shop Marketing Pros

MAY 22, 2024

THIS is why Maslow’s Hierarchy of Needs is a perfect comparison to marketing a small business like an auto repair shop. Those who focus on self-actualization without making sure their basic needs are met are living a dangerous life – an upside-down pyramid – where they could be toppled over at any moment.

Auto Repair 130

Auto Repair Auto Repair Shop Media IT 130

AutoShopOwner

SEPTEMBER 9, 2023

However how many shops consistently implement a CRM process that boosts future service appointments? Which will help to reduce slow times for your auto repair shop. Inform and BOOK the next appointment for your customers. An effective CRM starts at car delivery.

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Shop Marketing Pros

SEPTEMBER 11, 2024

EPISODE: 117 – Back to School Marketing Panel Join host Kim Walker as she leads a heartwarming and insightful panel discussion with auto repair shop owners who are making a real difference in their communities. Panelist Introductions (00:03:11) Each panelist introduces themselves and their respective auto repair shops.

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Shop Marketing Pros

NOVEMBER 20, 2024

Sponsorship Mention – RepairPal (00:09:30) Walker promotes RepairPal as a valuable resource for auto repair shops seeking new customers. Sponsorship Mention – App Fueled (00:10:34) Introduction of App Fueled, offering custom loyalty apps for auto service shops.

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