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EPISODE: 131 Branding Your Shop As A Concierge AutoRepairShop Standing out in the autorepair industry takes more than just great serviceits about creating an experience that keeps clients coming back. Keep your shop top of mind on the mobile device they love.
While there are many facets to operating a successful autorepair business, one thing that is common to all is that it needs to be profitable. The fact is that too many autorepairshops struggle financially. Most autorepairshops either have an in-house bookkeeper or an accountant to generate these reports.
Why Quality Control Matters for AutoRepairShops By taking care of the details on every repair order, you set a higher standard that will pay off for your autorepairshop. Its systems work for autorepairshops and other businesses in the automotive industry. Book a demo today.
Start by creating a professional website that showcases your services, pricing, and contact information. Make sure your site is mobile-friendly and easy to navigate, as potential customers often research and bookservices on their smartphones. Consider running special promotions during slow periods to boost your bookings.
Autorepair apps offer repair instructions and diagrams for auto mechanic training students. YourMechanic YourMechanic is a platform where you can book certified mechanics to come to your location for car repairs. YourMechanic offers just that by allowing you to learn from certified professionals.
In this episode, Kim reviews the book “Unreasonable Hospitality” and talks about ways you can become so good at customerservice and making your customers feel special, that the world would consider it unreasonable. This has quickly become one of Kim’s favorite books.
In the competitive autorepair industry, efficiency isn’t just about speed; it’s about streamlining operations in a way that maximizes productivity without compromising quality. As an experienced autorepairshop coach, we understand the challenges shop owners face in achieving this balance.
It’s not just about doing good work; it’s about showing what makes your shop truly unique. We’ll break down the key ways to differentiate your brand, from nailing your customerservice to using your core values to your advantage.
*The need to promote trade schools (00:09:24)* Kieran discusses the need to change the narrative around college and promote trade schools to solve the problem of student loan debt and the technician shortage in the autorepair industry. The hosts compare it to the Ritz Carlton and Chick-fil-A.
EPISODE: 112 – A Marketer’s Take on “Just Say Yes” Join Brian Walker in this thought-provoking episode of the AutoRepair Marketing Podcast as he delves into the controversial philosophy of “just say yes” in the autorepair industry.
Technology has transformed everything we do in a day, including how we work in autorepairshops. By now, most shops use shop management software to optimize workflows and processes. Using tablets in autorepair bays truly made for a game-changer. Why Use a Tablet for Your AutoRepairShop?
Do you believe that your autorepairshop is the same as every other autorepairshop? Most shop owners don’t, and they’re right. If your shop is the cheapest in town but your customerservice skills aren’t the best, don’t try to differentiate on customerservice until you’ve solidified those skills.
Our software solution works with your autoshop’s workflows to meet customers’ needs – and surpass them by a mile. The Value of Automotive Customer Retention Certainly, it’s far easier to book a service with an existing customer than to win over a new one. See how quickly it adds up?
Let’s discuss why it’s crucial to set clear goals and stick to them and how doing so can transform your autorepairshop and your life. The Perils of Moving the Goalposts In the autorepair world, just like in any other business, it’s easy to fall into the trap of constantly changing your goals.
Every autorepairshop has customer turnover as people move away or give up their cars when they get older. By constantly bringing in new customers, you keep your bays busy and your shop profitable. However, it takes planning to generate leads for your autorepairshop.
Instead, your goal in this situation should be to get high-quality service while saving as much as possible. Autoshops that are well-respected in the area have earned that respect by not overcharging for their services. Get Repair Quotes Ahead of Time How much will your next car repair or car maintenance service cost?
A shop/mechanic with a solid track record of providing reliable service at a reasonable price will be the best choice. Communication and CustomerService One of the most important factors to consider when choosing a good auto mechanic is the level of communication and customerservice provided.
Marketing Discussion (00:01:05) Brian and Chris discuss the importance of marketing in autorepairshops. Spending on Marketing (00:02:05) Chris shares his significant marketing budget for his newly purchased shop. Shop Performance Update (00:04:03) Chris provides updates on sales growth since acquiring the shop.
Welcome and Topic Introduction (00:00:10) Brian Walker welcomes listeners and introduces the topic of making great first impressions in autorepair. Secret Shopper Concept (00:01:03) Kim discusses the idea of offering secret shopper services to evaluate first impressions in autorepairshops.
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