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From leveraging Spring Car Care Month to hosting car care clinics, youll uncover creative ways to educate customers, build trust, and grow your autorepairshop. Spring Car Care Month (00:02:43) April is highlighted as Spring Car Care Month, emphasizing vehicle maintenance and customer education.
Whether its sponsoring a local sports team, supporting a food bank, or funding a scholarship, community involvement for autorepairshops is a powerful way to make an impact and build relationships. But heres the challenge: How do you promote your autorepairshops community engagement without coming off as self-serving?
Air Conditioning Services (00:05:46) Importance of air conditioning services during summer and how to educate customers. Closing Remarks and Sponsors (00:12:28) Final thoughts and reminders about the benefits of RepairPal and App Fueled for autorepairshops.
In this episode, theyll share creative campaign ideas, fun social media prompts, and practical ways to highlight your team, engage customers, and boost brand awareness. RepairPal is the key that unlocks more business for your repairshop. Learn More at RepairPal.com/shops. AppFueled makes marketing easy.
The right autorepairshop marketing strategy can elevate your reputation, drive increased financial success, and ultimately lead to higher customer satisfaction. Why is AutoRepairShop Marketing Important? Effective marketing strategies are the backbone of business growth, including autorepairshops.
There are so many choices today when it comes to marketing your autorepairshop. I see shop owners posting questions in various industry Facebook groups like The AutoRepair Marketing Mastermind, and they’re asking about choosing the right marketing partners. But there was a learning curve.
Join Brian Walker and Caroline Legrand as they dive into easy, actionable strategies to help autorepairshops plan their marketing month-by-month. Discover fresh ideas for social media, event hosting, and campaigns that’ll keep your shop top-of-mind all year.
Whether you’re writing a blog, recording a video, or sharing a post on social media, let your personality shine through. Turn that blog into a video, break it into bite-sized posts for social media, or use it as a topic in your email newsletter. Your job is to educate and build trust, and that starts with the basics.
Provide a Digital Experience Maintain a professional website and active social media profiles that provide customer testimonials and shows you are active in your community. Take the time to educate customers about their vehicles. Building trust with autorepairshop customers takes time and consistent effort.
Just mentioning the word in an autorepairshop owners group is enough to start a heated debate. Some shop owners swear by them, saying they keep bays full and bring in new customers. Should your shop use coupons, or are they costing you more than they bring in? Should Your AutoRepairShop Use Coupons?
When people want their car fixed, they don’t just go to any autorepairshop. You can show your expertise, build trust, and deliver outstanding results by defining the exact process you use that makes your shop unique. A proven process is the exact way that your team does things at your autorepairshop.
My thought is the local autorepairshops will notice their local program and hop on board to help them, in turn, finding the next crop of technicians.” The Buckleys are active on social media and participate in many educational discussions about new and upcoming automotive technology.
Running an autorepairshop in today’s market requires more than just technical expertise; it demands a robust marketing strategy to attract and retain customers. Use your website, social media, and in-shop signage to remind customers about the referral program. Social media is a two-way street.
Not all autorepairshops are created equal, and some may have practices that may hinder your learning and professional development in the medium to long term. Look for employers who encourage and facilitate ongoing education, certifications, and training.
When you think of marketing for your autorepairshop, chances are you’re thinking about running ads on Google or Facebook. Maybe social media or SEO. Retention marketing is the unsung hero of creating raving fans for your autorepairshop. These are acquisition marketing strategies.
Transforming Your AutoRepair Business with Expert Strategies The Road to Financial Success In the competitive world of autorepair, achieving financial success requires more than just technical expertise. Understanding where your money is coming from and where it’s going is crucial.
EPISODE: 117 – Back to School Marketing Panel Join host Kim Walker as she leads a heartwarming and insightful panel discussion with autorepairshop owners who are making a real difference in their communities. Panelist Introductions (00:03:11) Each panelist introduces themselves and their respective autorepairshops.
Yes, especially when it comes to marketing your autorepairshop! 45% of people watch an hour or more of videos on social media per week. Nearly 90% of marketers are satisfied with their social media video marketing ROI. Let’s look at some great times to use video marketing for your shop next.
Back when we had our shop we were figuring out marketing just like many of you are today. We were autorepairshop owners, not marketers. Social media wasn’t really a thing back then so we didn’t have to worry about that. I wrote a guide on creating a real world marketing plan for your autorepairshop.
Today, Bill runs business development, sales, service department, process improvement, human resources, and technician education programs at the company his father founded over three decades ago. We then post it to all of our social media accounts: Facebook, Instagram, LinkedIn, and Twitter. Where do you post your blog content?
Chris says the average estimate he looks for from his shops is $1500 and if it’s less than $1000, they’re digging into processes to find the problem. The job of an autorepairshop is to fix cars. A healthy autorepairshop will have a 20% profit margin. Paid social media advertising can be measured.
I saw this as an opportunity to use these questions to educate drivers/vehicle owners. Here is my approach and I encourage you to use it to educate your customers/community or clients to help people rid themselves of the fear of autorepair. 5 Common AutoRepair Industry Misconceptions I Shared. #1
What once required extensive education to explain the value of going digital is now widely understoodespecially as a younger generation of shop owners steps in to take over family-run businesses. When selecting a DVI provider, its wise to consider the impact on average repair order values and the customer experience.
But do our potential clients understand our power to take their autorepairshop to the head of the race? When you choose Autoshop, you choose an industry leader in autorepair marketing. They recognize and celebrate excellence in websites, videos, mobile, social media, animation, marketing, and podcasts.
The tone of the posts is educational and informative, but with a slight sense of urgency […] 10 Mobile Oil Change Video Scripts And Text Overlay In each of these, the business name and the keyword “oil change” are included prominently, and a call to action is included to encourage readers to schedule an oil change.
Watch a 6 min demo video Schedule a discovery call menu The Biggest Mistakes Being Made in Your AutoRepairShop Marketing Automotive Management , Leadership , Marketing Introduction We’re coming up on June, and I was tasked with writing this article. So this one will read a bit differently than my other material.
Autorepairshops have been booming since late 2020. One is to go online where their other shop friends in the area or other areas or in their Facebook or social media groups and asking them if they have seen similar trends. This episode will focus on our digital communication.
Solutions for automotive retail and repair are closer than you think Once upon a time, an autorepairshops most advanced technology was a well-worn set of socket wrenches and a grease-stained shop manual. managing director (Canada) of global automotive data firm Eucon. He is based out of Toronto.
Dreaming of owning your autorepairshop? After completing your auto mechanic training, turning that dream into reality is step-by-step. With the right approach, planning, and determination, you can transition from a skilled technician to a successful shop owner. Are you looking for an auto mechanic school ?
Autorepairshops have been booming since late 2020. One is to go online where their other shop friends in the area or other areas or in their Facebook or social media groups and asking them if they have seen similar trends. This episode will focus on our digital communication.
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