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You’ve completed your serviceadvisor training and are ready to embark on a rewarding career in the automotive industry. While serviceadvisor training equips you for specific roles within the automotive industry, its transferable skills can lead you down unexpected paths.
A Video Marketing Masterclass for AutoRepairShop Owners Changing the Industry L&N Automotive April 13th, 2024 Register Now Join industry experts Brian Walker of Shop Marketing Pros and Chris Enright of Enright Automotive for an immersive, 8-hour class designed to turbocharge your marketing efforts using the power of video.
While many consumers opt to head to the dealership, more and more are taking advantage of better pricing and the friendly atmosphere of independent autorepairshops. Independent shops offer much more, including a personal touch, a community-oriented approach and competitive pricing. Never give up on marketing.
Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first autorepairshop. ” He is the author of the book, Your Perfect Shop: How to Start, Run & Sell a Profitable Shop.
This past weekend, May 6-7, 2023, shop owners, serviceadvisors, and technicians from all over North America gathered in Denver, Colorado for the first-ever Team Development Summit. One standout event at the summit was a discussion panel of top shop operators.
Once that happens, marketing has done its job and it’s time for sales and customer service to kick in. At Shop Marketing Pros, we tend to work with the best of the best shops. If you have a low average estimate, you’ll certainly have a low average repair order. The job of an autorepairshop is to fix cars.
We just came through the summer months and most autorepairshops seemed to do pretty well. Have you claimed your Google Business Profile, and is it completely and accurately filled out with service descriptions that directly relate to the services you have listed on your website? Then September and October came.
Do you believe that your autorepairshop is the same as every other autorepairshop? Most shop owners don’t, and they’re right. Celebrate birthdays, work anniversaries, and important life events on social media. Is what you see representative of how you want people to view your shop?
As 2023 came into view, were you busy filling your calendar with the top automotive repairevents? Many autorepair expos, conferences, and trade shows are just getting scheduled now. So, grab your calendar and start preparing to fill out your schedule with exciting and informative events you’ll love to attend.
By Coach Chris Cotton Navigating autorepairshop finances can be as intricate as diagnosing an engine problem: you need the right tools, knowledge, and a solid plan to ensure everything runs smoothly. AutoRepairShop Translation: Your shop needs its own emergency fund.
Finding a reliable autorepairshop that understands the specific needs of your vehicle is crucial for maintaining its longevity and performance. A shop with experienced, certified mechanics and a strong reputation is more likely to provide reliable service.
Marketing for the autoshop professional. Watch a 6 min demo video Schedule a discovery call menu The Biggest Mistakes Being Made in Your AutoRepairShop Marketing Automotive Management , Leadership , Marketing Introduction We’re coming up on June, and I was tasked with writing this article. Let’s get started.
Welcome and Topic Introduction (00:00:10) Brian Walker welcomes listeners and introduces the topic of making great first impressions in autorepair. Secret Shopper Concept (00:01:03) Kim discusses the idea of offering secret shopper services to evaluate first impressions in autorepairshops.
While this is truly a noteworthy event, it was our 25 anniversary that I will always consider as one of my most enduring memories. While dining in a high-class, swanky restaurant may not be the same as going to your autorepairshop, there are things you can do to enhance your customers experience. Not totally.
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