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How To Brand Your Auto Repair Shop as a Concierge Repair Shop

Shop Marketing Pros

At its heart, concierge auto repair is about making your clients feel taken care of at every step. Think of it like this: youre no longer just a mechanic. The first step to branding your shop this way is simple: highlight how well you take care of your clients, and dont stop. Social media: Dont just post generic car tips.

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How to Promote Your Auto Repair Shop’s Community Involvement Without Bragging

Shop Marketing Pros

Whether its sponsoring a local sports team, supporting a food bank, or funding a scholarship, community involvement for auto repair shops is a powerful way to make an impact and build relationships. But heres the challenge: How do you promote your auto repair shops community engagement without coming off as self-serving?

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Starting Your Auto Mechanic Career? 5 Employer Red Flags to Remember

Automotive Training Centre

Completing your auto mechanic training unlocks many opportunities in your Auto Mechanic Career, yet only some options will be the perfect fit for you. Not all auto repair shops are created equal, and some may have practices that may hinder your learning and professional development in the medium to long term.

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Should an Auto Repair Shop Use a Local Marketing Company or Marketers Who Specialize in Auto Repair Shops?

Shop Marketing Pros

There are so many choices today when it comes to marketing your auto repair shop. I see shop owners posting questions in various industry Facebook groups like The Auto Repair Marketing Mastermind, and they’re asking about choosing the right marketing partners. That being said, we always figured it out.

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Can You Still Create Original Content in 2024?

Shop Marketing Pros

Whether you’re writing a blog, recording a video, or sharing a post on social media, let your personality shine through. Turn that blog into a video, break it into bite-sized posts for social media, or use it as a topic in your email newsletter. Whether it’s a blog, video, or social media post, your voice is what makes the difference.

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Should You Use Coupons in Your Auto Repair Marketing Strategy?

Shop Marketing Pros

Just mentioning the word in an auto repair shop owners group is enough to start a heated debate. Some shop owners swear by them, saying they keep bays full and bring in new customers. Should your shop use coupons, or are they costing you more than they bring in? Should Your Auto Repair Shop Use Coupons?

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Making Great First Impressions With Your Auto Repair Shop

Shop Marketing Pros

Before they ever call or walk through your door, theyre sizing up your shop based on what they find online. Your website, Google Business Profile, and the shops social media presence all shape that first impression. Theyll go deeper, checking your social media to see what kind of experience they can expect at your shop.