Shop Marketing Pros

JUNE 26, 2024

If you’re looking for a marketing company to work with to market your auto repair shop, you should talk to multiple of the companies on this list and make the decision that you think will be best for your auto repair shop. Most small businesses like an auto repair shop cannot justify hiring a full-time CMO.

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Bolt on Technology

NOVEMBER 14, 2024

Running your auto repair shop keeps you busy. Booking appointments, scheduling workers, ordering parts, paying bills, and collecting on invoices are just some of the many tasks that fill your day. Here are five ways auto repair software can help save time and money.

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Automotive Management Network

SEPTEMBER 4, 2024

Running an auto repair shop in today’s market requires more than just technical expertise; it demands a robust marketing strategy to attract and retain customers. Social Media Marketing Social media platforms offer auto repair shops a dynamic way to connect with both current and potential customers.

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Autoflow

NOVEMBER 3, 2023

Why Quality Control Matters for Auto Repair Shops By taking care of the details on every repair order, you set a higher standard that will pay off for your auto repair shop. Its systems work for auto repair shops and other businesses in the automotive industry. Book a demo today.

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AutoFix

FEBRUARY 16, 2024

In the competitive auto repair industry, efficiency isn’t just about speed; it’s about streamlining operations in a way that maximizes productivity without compromising quality. As an experienced auto repair shop coach, we understand the challenges shop owners face in achieving this balance.

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Shop Marketing Pros

OCTOBER 16, 2024

EPISODE: 122 – How To Rank Auto Repair Keywords In Large Cities Welcome to another episode of the Auto Repair Marketing Podcast. Today we’re diving into an essential topic for shops in competitive markets— how to rank auto repair keywords in a large city. Let’s get started!

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Shop Marketing Pros

JULY 5, 2024

The fact is it’s a lot easier to rank for the term “auto repair Fernwood MS” than it is to rank for the term “auto repair Houston TX.” Houston, TX, on the other hand, has hundreds of auto repair shops, maybe thousands. Houston, TX, on the other hand, has hundreds of auto repair shops, maybe thousands.

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Shop Marketing Pros

OCTOBER 30, 2024

EPISODE: 124 – BNI and Auto Repair Go Hand in Hand with Steve Hand Curious about how BNI can transform your auto repair shop’s success? Ready to elevate your shop’s networking game and drive more customers through your doors? Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Shop Marketing Pros

SEPTEMBER 6, 2023

Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first auto repair shop. Every show covers all topics in the auto repair space, and Carm has undoubtedly become the voice of the aftermarket.

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Shop Marketing Pros

MARCH 13, 2024

And will it work for an auto repair shop? Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. It’s new, it’s sexy, it’s cool. But what is it? Join Brian as he interviews Mary Ann Pruitt from Mosaic.

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Shop Marketing Pros

MAY 15, 2024

EPISODE: 100 – A Meeting Of The Marketing Minds In episode 100 of The Auto Repair Marketing Podcast, we invite Tony Mercury from AutoShop Solutions, Carrie-Lynn Rodenberg from Turnkey Marketing, Connor Tracy from Kukui, and Kelsey Outram from Lift Auto Repair Marketing to join us for a meeting of the marketing minds.

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AutoFix

JUNE 26, 2023

With help from your trusted auto repair shop coaching team, it’s possible to elevate your business success while taking back more of your time and energy. If you’re wondering how that works, take a look at the seven ways auto repair shop consulting can improve your work-life balance.

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Shop Marketing Pros

JUNE 14, 2023

EPISODE: 052 – An AI Powered CRM for Auto Repair? RepairPal’s Certified Network of shops are trusted by millions of customers each month. Learn more at RepairPal.com/shops. Timestamps *Introduction and Sponsorship (00:00:01 – 00:00:39)* The speakers introduce the podcast and thank the sponsor, Repair Pal.

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Shop Marketing Pros

JUNE 20, 2024

EPISODE: 105 – Part 1 – Customer Retention Series – Your CRM In this episode, Brian and Kim kick off a series on retention marketing, focusing on how auto repair shops can utilize Customer Relationship Management (CRM) systems to enhance customer loyalty and communication.

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Autoflow

DECEMBER 14, 2023

Technology has transformed everything we do in a day, including how we work in auto repair shops. By now, most shops use shop management software to optimize workflows and processes. Using tablets in auto repair bays truly made for a game-changer. Why Use a Tablet for Your Auto Repair Shop?

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Shop Marketing Pros

FEBRUARY 28, 2024

In this episode, Kim reviews the book “Unreasonable Hospitality” and talks about ways you can become so good at customer service and making your customers feel special, that the world would consider it unreasonable. This has quickly become one of Kim’s favorite books. EPISODE: 089 – Are You Being Unreasonable?

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AutoFix

SEPTEMBER 19, 2023

Independent auto repair shop owners, traditionally reliant on methods like QuickBooks and paper invoicing, should consider transitioning to the new-age cloud-based Shop Management Systems (SMS). In contrast, a cloud-based SMS offers an organized platform, streamlining operations from client bookings to final invoicing.

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Shop Marketing Pros

JANUARY 31, 2024

EPISODE: 085 – Our Story of Radio Advertising One topic we rarely talk about is radio, yet we have a story of very successfully using radio advertising to market our own auto repair shop. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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R.O. Writer

NOVEMBER 20, 2023

To run an auto repair shop smoothly, you need to keep your books in order. You may have started a business as a sole proprietor with a modest income, tracking The post How Auto Shop Accounting Software Supports Your Business appeared first on R.O.

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AutoShopOwner

NOVEMBER 15, 2024

While there are many facets to operating a successful auto repair business, one thing that is common to all is that it needs to be profitable. The fact is that too many auto repair shops struggle financially. Most auto repair shops either have an in-house bookkeeper or an accountant to generate these reports.

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Shop Marketing Pros

NOVEMBER 22, 2023

EPISODE: 075 – Accelerating Ambition: A Fearless and Youthful Approach to Shop Marketing In this episode, Kim interviews two young ladies who have taken over the marketing roles in their families’ auto repair shops. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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AutoShopOwner

JULY 12, 2024

In our quest to attract and retain technicians, most auto repair shops have increased their benefits package. Shop owners and managers must look ahead now to the following week and look at Available Labor Inventory. If a shop books too much work, and does not have the techs, what happens to the work?

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Shop Marketing Pros

NOVEMBER 20, 2024

Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. App Fueled specializes in creating custom apps tailored specifically for professional auto repair businesses. Keep your shop top of mind on the mobile device they love. Keep your shop top of mind on the mobile device they love.

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Shop Marketing Pros

OCTOBER 9, 2024

If you’re ready to learn how to make your shop rise above the rest and attract more customers, this episode is for you. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Customer Perception and Reviews (00:04:25) Discusses the importance of customer reviews in identifying what makes a shop unique.

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Shop Marketing Pros

SEPTEMBER 18, 2024

Don’t miss out on this chance to level up your video game and see real results for your shop. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Importance of Video (00:01:17) Brian emphasizes the significance of video in marketing auto repair shops and overcoming camera shyness.

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Shop Marketing Pros

NOVEMBER 13, 2024

Join Brian Walker and Caroline Legrand as they dive into easy, actionable strategies to help auto repair shops plan their marketing month-by-month. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. One Liners Day (28:28) Ideas on sharing jokes in the shop to enhance workplace camaraderie.

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Shop Marketing Pros

AUGUST 14, 2024

EPISODE: 113 – Marketing Lingo & Misconceptions Are you an auto repair shop owner looking to demystify the world of marketing jargon and take your business to the next level? Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. We’ve got the answers.

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Shop Marketing Pros

NOVEMBER 6, 2024

EPISODE: 125 – It’s OK to Dream Big (Stop Playing Small) Welcome to another episode of the Auto Repair Marketing Podcast! Today, we’re diving into a topic that can change the game for your shop: Stop Playing Small. I’m your host, Brian Walker, and I’m excited to have my co-host, Kim, back with me after her recovery.

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Autoflow

NOVEMBER 16, 2023

Every auto repair shop has customer turnover as people move away or give up their cars when they get older. By constantly bringing in new customers, you keep your bays busy and your shop profitable. However, it takes planning to generate leads for your auto repair shop. Well, that’s the full list!

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AutoShopOwner

MARCH 30, 2023

Many auto repair shops are still busy, and many are booked out from a few days to weeks. After the initial shock of Covid, the recovery for our independent auto repair industry has been quite good, with many positive indicators for the future.

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Shop Marketing Pros

AUGUST 7, 2024

EPISODE: 112 – A Marketer’s Take on “Just Say Yes” Join Brian Walker in this thought-provoking episode of the Auto Repair Marketing Podcast as he delves into the controversial philosophy of “just say yes” in the auto repair industry.

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Shop Marketing Pros

AUGUST 21, 2024

EPISODE: 114 – Tapping Into Local Organizations For Business Help Want to unlock new opportunities for your auto repair shop? Plus, discover how to network with local government officials, secure grants, and enhance your shop’s visibility and growth.

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Shop Marketing Pros

JULY 24, 2024

EPISODE: 110 – Sometimes You Just Have To Go To War Welcome to the Auto Repair Marketing Podcast with Brian Walker. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. In this solo episode, Brian discusses the importance of taking massive action during slow business periods.

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AutoShopOwner

SEPTEMBER 9, 2023

I like to refer to CRM as Customer Retention Marketing, which is nothing new in the auto repair business. However how many shops consistently implement a CRM process that boosts future service appointments? Which will help to reduce slow times for your auto repair shop.

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Shop Marketing Pros

SEPTEMBER 11, 2024

EPISODE: 117 – Back to School Marketing Panel Join host Kim Walker as she leads a heartwarming and insightful panel discussion with auto repair shop owners who are making a real difference in their communities. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Shop Marketing Pros

MAY 22, 2024

Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. THIS is why Maslow’s Hierarchy of Needs is a perfect comparison to marketing a small business like an auto repair shop. There is an order to things. You want to build on a solid foundation.

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AutoShopOwner

NOVEMBER 13, 2023

The bottom line is this: All auto repair shops go through ups and downs.

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