Business Actualization

AUGUST 5, 2024

While perceptions of a lack of transparency can harm trust, both auto repair shops and marketing agencies can take proactive steps to enhance transparency and build stronger relationships with their customers and clients. The customer might mistakenly believe the failure is connected to the repair shop's work on the car.

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Auto Service World

AUGUST 17, 2024

In the realm of auto repair shops, having a strong and distinctive brand is crucial for success. While many shop owners may concentrate on the aspects of their business, overlooking branding can prove to be a costly misstep. A crafted brand enables you to communicate your values, services, and expertise effectively.

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AutoShopOwner

OCTOBER 23, 2023

From my sources, and speaking with shop owner friends and clients, most auto repair shops in the northeast are busy. However, car counts continue to slip as more and more motorists are extending their oil change intervals beyond the recommended interval from their repair shop.

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Auto Repair Shop Auto Repair Oil Change Car 130

Solera

AUGUST 19, 2024

The right auto repair shop marketing strategy can elevate your reputation, drive increased financial success, and ultimately lead to higher customer satisfaction. Why is Auto Repair Shop Marketing Important? Effective marketing strategies are the backbone of business growth, including auto repair shops.

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Auto Repair Shop Auto Repair Media Management 130

Shop Marketing Pros

FEBRUARY 10, 2025

What Does Concierge Auto Repair Mean? At its heart, concierge auto repair is about making your clients feel taken care of at every step. Its not just about fixing cars; its about creating trust and adding value to customers in ways they dont expect. Does this sound right for your shop? Seeing their reaction?

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Business Actualization

DECEMBER 19, 2022

Part 1: A Fast, Mobile-Friendly Website That Represents Your Brand and Resonates With Your Target Market Good marketing is a tricky and often elusive thing for auto repair shops. For example, if a new customer is looking for a shop to take their car in, you can safely bet they'll search using their phone in most situations.

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AutoShopOwner

OCTOBER 31, 2024

Way back in the 1980s and 1990s, a general auto repair shop was possible. But back then the dominant cars on the roads were GM, Ford And Chrysler, with a sprinkle of Japanese cars. Today, is it possible to be a general repair shop, and work on all makes, all models?

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Solera

MAY 8, 2023

Our high-powered automotive repair software tools go beyond just simplifying the management of your auto repair shop. Like a Driver Assistant, but for auto repair shops. Identifix Shop Manager enables you to maximize the amount of money made on each vehicle repair. Try a demo today!

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Shop Marketing Pros

JANUARY 28, 2025

Attracting new customers is key to growing any auto repair shop, and Googles Local Service Ads (LSAs) are now making it easierwith a catch. By focusing on proximity, trust, and convenience, LSAs ensure your shop gets noticed by the right people. Heres what you need to know to stay ahead.

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Shop Marketing Pros

SEPTEMBER 6, 2023

Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first auto repair shop. I was great at fixing cars but I knew nothing about running a business. After those 3 podcasts are the rest.

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Shop Marketing Pros

JULY 7, 2023

When people want their car fixed, they don’t just go to any auto repair shop. You can show your expertise, build trust, and deliver outstanding results by defining the exact process you use that makes your shop unique. A proven process is the exact way that your team does things at your auto repair shop.

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Business Actualization

MARCH 29, 2024

For local businesses like an auto repair shop, several key aspects of these updates could have a direct impact on their online visibility and search rankings: High-Quality, Relevant Content : Google continues to prioritize high-quality, relevant, and authoritative content.

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Shop Marketing Pros

JUNE 26, 2024

If you’re looking for a marketing company to work with to market your auto repair shop, you should talk to multiple of the companies on this list and make the decision that you think will be best for your auto repair shop. From their website: “You know how to fix cars in the shop.

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Auto Repair Shop Auto Repair Media Management 130

AutoFix

SEPTEMBER 25, 2024

As an auto repair shop owner, determining the right prices for your services can be challenging. The key question you need to ask yourself is, “Are you charging enough in your auto repair shop?”

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Auto Repair Shop Auto Repair Auto Repair Services Auto Body Shop 98

AutoVitals

NOVEMBER 5, 2024

As the cost of cars increases, car owners are prioritizing and investing in vehicle longevity. This rising demand for maintenance and repair services has led auto repair shops to handle more vehicles than ever.

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Shop Marketing Pros

OCTOBER 4, 2024

As an auto repair shop owner, you might be wondering, “Should I start a podcast for my business?” Podcasting can be valuable, but only if it’s done right and aligns with your shop’s goals, capacity, and audience. Sponsoring Your Own Podcast Yes, your shop should sponsor the podcast—just don’t overdo it.

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Shop Marketing Pros

JUNE 9, 2023

Marketing for the auto shop professional. Watch a 6 min demo video Schedule a discovery call menu The Biggest Mistakes Being Made in Your Auto Repair Shop Marketing Automotive Management , Leadership , Marketing Introduction We’re coming up on June, and I was tasked with writing this article. Let’s get started.

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Shop Marketing Pros

OCTOBER 27, 2023

We just came through the summer months and most auto repair shops seemed to do pretty well. insert sad trombone sound ] So we go from months where everyone is happy, maybe even a little overwhelmed with work, to the following months where people are stressing out and the sky is falling because car count is down.

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Autoflow

NOVEMBER 3, 2023

When a customer trusts your shop with their car care, even the little signals you send matters. So, imagine if they get into their car and a grease smear stains their hands or clothes. That makes them question your auto shop quality control measures. And it could cost you their business.

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AutoShopOwner

DECEMBER 3, 2023

Techs also need a working knowledge in, electrical, on board computer and driveability issues a wide variety of car makes and models. And what about the training needed and the tools/equipment need to service and repair a wide range of worldwide car models?

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Shop Marketing Pros

JULY 5, 2024

The fact is it’s a lot easier to rank for the term “auto repair Fernwood MS” than it is to rank for the term “auto repair Houston TX.” Houston, TX, on the other hand, has hundreds of auto repair shops, maybe thousands. Houston, TX, on the other hand, has hundreds of auto repair shops, maybe thousands.

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Auto Repair Auto Repair Shop Mechanic Oil Change 130

Mitchell 1

FEBRUARY 13, 2024

Being proactive is just as critical as reactive services when a car rolls into your bay. Auto repair shops can now take a proactive approach to repairs with our recent launch of VOYOLink, a FREE connected car service for Manager SE customers.

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AutoFix

OCTOBER 29, 2024

Running a successful auto repair shop is about more than just fixing cars—it’s about building trust with your customers and creating a positive shop culture. This blog will guide you through essential steps for fostering trust and developing a winning culture in your auto repair shop.

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Shop Marketing Pros

DECEMBER 11, 2024

EPISODE: 130 Beyond CRM: Using AppFueled to Redefine Customer Loyalty in Auto Repair When it comes to keeping your customers loyal and engaged, technology might be the missing piece in your shops success. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Lets dive in!

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Auto Repair Auto Repair Shop Service Advisor Management 130

Business Actualization

JUNE 6, 2023

AI is transforming the auto repair business in many ways. Repair shops can use AI to provide accurate and timely information to customers, increasing transparency and trust. AI interactions can be incorporated into auto repair shop marketing strategies. It can streamline the car inspection process.

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Auto Profit Masters

JANUARY 9, 2024

Operating a successful auto repair shop will entail more than just automotive skills. Today, auto repair marketing software is available to help shop owners with many types of administrative and marketing tasks. Let’s look at a few of the benefits of investing in this software before you open your shop.

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Auto Repair Software Auto Repair Shop Management 130

Business Actualization

JUNE 6, 2023

AI is transforming the auto repair business in many ways. Repair shops can use AI to provide accurate and timely information to customers, increasing transparency and trust. AI interactions can be incorporated into auto repair shop marketing strategies. It can streamline the car inspection process.

Auto Repair 130

Auto Repair Auto Repair Shop Insurance Customer Service 130

Bolt on Technology

OCTOBER 29, 2024

Control Let’s face it, managing an auto repair shop can sometimes be a hassle: disorganized schedules, miscommunication, and delayed invoicing lead to lost revenue and unhappy clients. It's not just about fixing cars—that’s the easy part! It's also about managing all the details that come with running a shop smoothly.

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Shop Marketing Pros

NOVEMBER 25, 2024

For shop owners, that kind of consistency isn’t just helpful—it’s the key to becoming the go-to expert in your community. Why Video Is a Must for Auto Repair Shop Marketing Traditional marketing—flyers, ads, and even social media posts—can only take you so far. When you figure it out, there's nothing else like it."

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Shop Marketing Pros

FEBRUARY 5, 2025

From leveraging Spring Car Care Month to hosting car care clinics, youll uncover creative ways to educate customers, build trust, and grow your auto repair shop. Dont miss this chance to fill your bays and grow your Shop! Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast.

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Automotive Training Centre

NOVEMBER 28, 2023

Tailored explicitly to meet the distinctive requirements of car dealerships, these software solutions serve as invaluable assets in augmenting efficiency, bolstering profitability, and enriching customer satisfaction. Auto diagnostic software streamlines troubleshooting in auto mechanic school.

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Business Actualization

AUGUST 5, 2024

Transparency is crucial in marketing, as it is in the auto repair industry. With over 24 years of experience in digital marketing for auto repair shops and over 30 years of automotive business experience, our perspective is unmatched in our space.

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Automotive Training Centre

OCTOBER 6, 2023

As discussed in this blog, graduates can find work in various automotive settings, such as independent auto repair shops, insurance companies, and car dealerships. In a dealership setting, an auto body estimator’s role is to help customers navigate repairs after an accident and appraise vehicles for trade-ins.

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Autoflow

DECEMBER 14, 2023

Technology has transformed everything we do in a day, including how we work in auto repair shops. By now, most shops use shop management software to optimize workflows and processes. Using tablets in auto repair bays truly made for a game-changer. Why Use a Tablet for Your Auto Repair Shop?

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Automotive Training Centre

JANUARY 25, 2024

Are you passionate about cars and have a knack for solving mechanical puzzles? A career as an auto mechanic is the right fit for you! Fortunately, auto mechanic school can equip you with the skills and knowledge needed to excel in the industry. Learn to communicate effectively with your team members in auto mechanic school.

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Automotive Training Centre

SEPTEMBER 15, 2023

Enhancing Versatility and Employability After Auto Mechanic School When mechanics possess welding skills, they significantly boost their employability. In the fast-evolving world of auto repair, vehicles are not just made of simple nuts and bolts. Auto body technicians use a variety of automotive welding techniques.

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Automotive Management Network

SEPTEMBER 4, 2024

Running an auto repair shop in today’s market requires more than just technical expertise; it demands a robust marketing strategy to attract and retain customers. Social Media Marketing Social media platforms offer auto repair shops a dynamic way to connect with both current and potential customers.

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