Shop Marketing Pros

JUNE 9, 2023

Marketing for the auto shop professional. Watch a 6 min demo video Schedule a discovery call menu The Biggest Mistakes Being Made in Your Auto Repair Shop Marketing Automotive Management , Leadership , Marketing Introduction We’re coming up on June, and I was tasked with writing this article. Let’s get started.

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Shop Marketing Pros

NOVEMBER 13, 2024

Join Brian Walker and Caroline Legrand as they dive into easy, actionable strategies to help auto repair shops plan their marketing month-by-month. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. One Liners Day (28:28) Ideas on sharing jokes in the shop to enhance workplace camaraderie.

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Auto Repair Check Engine Light Auto Repair Shop Media 130

Business Actualization

APRIL 13, 2023

Website schema markup has emerged as a crucial component in optimizing auto repair shop websites for search engines and enhancing user experience. Instead, its primary goal is to provide a structured approach to representing the most commonly searched or utilized online items.

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Auto Repair Auto Repair Shop IT Engineering 130

Business Actualization

APRIL 13, 2023

Website schema markup has emerged as a crucial component in optimizing auto repair shop websites for search engines and enhancing user experience. Instead, its primary goal is to provide a structured approach to representing the most commonly searched or utilized online items.

Auto Repair 130

Auto Repair Auto Repair Shop IT Engineering 130

Business Actualization

JANUARY 15, 2024

Ranking in the first position on a Google search can be beneficial for your auto repair shop or collision repair business, as it often leads to increased visibility, credibility, and web traffic. For auto repair or body shops, local search results are crucial.

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Auto Repair Collision Repair Auto Repair Shop Transmission Repair 229

Business Actualization

MARCH 6, 2024

Introduction to Programmatic Advertising in Auto Repair Marketing In the competitive auto repair market, capturing the attention of potential customers at the right time is crucial. Conclusion Programmatic advertising represents a significant leap forward for auto shop marketing.

Auto Repair Shop 210

Auto Repair Shop Auto Repair Auto Repair Services Automotive Marketing 210

Shop Marketing Pros

JUNE 20, 2024

EPISODE: 105 – Part 1 – Customer Retention Series – Your CRM In this episode, Brian and Kim kick off a series on retention marketing, focusing on how auto repair shops can utilize Customer Relationship Management (CRM) systems to enhance customer loyalty and communication.

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Auto Repair Shop Auto Repair Utilities Management 130

Auto Service World

SEPTEMBER 28, 2024

Photo Source: [link] When you’re considering relocating your auto repair business, developing a thorough moving plan is essential to guarantee a smooth shift. Assess Your Current Situation Before you commence on relocating your auto repair business, it’s crucial to thoroughly assess your current situation.

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AutoFix

FEBRUARY 16, 2024

In the competitive auto repair industry, efficiency isn’t just about speed; it’s about streamlining operations in a way that maximizes productivity without compromising quality. As an experienced auto repair shop coach, we understand the challenges shop owners face in achieving this balance.

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Auto Repair Shop Auto Repair Software Management 52

The Mechanic Doctor

JUNE 23, 2023

The Mechanic Doctor - Resources for Amateur and Pro Auto Mechanics In today’s fast-paced digital world, it has become essential for businesses to leverage the power of online platforms to promote their products and services. This holds true even for auto repair shops looking to attract new customers and retain existing ones.

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Auto Repair Shop Auto Repair Media Utilities 52

AutoShopOwner

OCTOBER 24, 2024

Many auto repair shops are adding a fee to the final invoice for customers using credit cards. To me, I consider this fee an expenses, just like all other expenses: office supplies, utility bill, insurance, taxes, training, travel expenses, maintenance, etc. I get it, but don't agree. For me it's simple.

Auto Repair Shop 130

Auto Repair Shop Auto Repair Insurance Utilities 130

Automotive Management Network

JULY 13, 2023

From strategic planning to streamlined operations, get ready to shift gears and drive your auto repair shop to unparalleled success. Within the context of an auto repair shop, a business coach can provide invaluable guidance to navigate industry complexities, optimize processes, and fuel growth.

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Auto Repair Shop Auto Repair Customer Service Management 52

AutoFix

AUGUST 6, 2024

Finally, we don’t need to create our own issues within our auto repair shops on top of everything else that is going on. Service Advisors: Selling With Their Own Wallet One critical aspect of running a successful auto repair shop is ensuring that your service advisors are not selling with their wallets.

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Repair Shop Websites

OCTOBER 20, 2023

In our blog from earlier in the year – The Power of Reviews: How They Impact Auto Repair Shop Decisions – we brought forth some of the data from BrightLocal’s Local Consumer Review Survey 2023. First and foremost, you should respond to thank them for taking the time to post a review for your shop.

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Shop Marketing Pros

FEBRUARY 20, 2024

A Video Marketing Masterclass for Auto Repair Shop Owners Changing the Industry L&N Automotive April 13th, 2024 Register Now Join industry experts Brian Walker of Shop Marketing Pros and Chris Enright of Enright Automotive for an immersive, 8-hour class designed to turbocharge your marketing efforts using the power of video.

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Repair Shop Websites

JANUARY 23, 2024

The best way to answer this question is to break it up into two key audiences for your auto repair shop – Google and potential customers. There are several online directories that cater to specific types of vehicles and/or utilization cases for vehicles. The post Do Online Directory Listings Matter for Auto Repair Shops?

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Auto Repair Shop Auto Repair Utilities Management 52

Automotive Training Centre

NOVEMBER 2, 2023

Utilize high-quality images of your work to impress potential customers and provide a clear idea of the level of detail you offer. Partnering with car dealerships, auto repair shops, or car rental companies can open new work streams.

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Automotive Auto Mechanic Training Car Dealership Auto Repair Shop 306

Business Actualization

MARCH 6, 2024

Introduction to Programmatic Advertising in Auto Repair Marketing In the competitive auto repair market, capturing the attention of potential customers at the right time is crucial. Conclusion Programmatic advertising represents a significant leap forward for auto shop marketing.

Auto Repair Shop 130

Auto Repair Shop Auto Repair Auto Repair Services Automotive Marketing 130

Shop Marketing Pros

JULY 24, 2024

EPISODE: 110 – Sometimes You Just Have To Go To War Welcome to the Auto Repair Marketing Podcast with Brian Walker. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Utilizing CRM Systems (00:11:09) Encouragement to fully utilize CRM systems for customer communication and appointment reminders.

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Business Actualization

JANUARY 15, 2024

Ranking in the first position on a Google search can be beneficial for your auto repair shop or collision repair business, as it often leads to increased visibility, credibility, and web traffic. For auto repair or body shops, local search results are crucial.

Auto Repair 130

Auto Repair Collision Repair Auto Repair Shop Transmission Repair 130

AutoShopOwner

JANUARY 22, 2025

For auto repair shop owners, understanding potential tax deductions is crucial for maximizing profitability. This includes costs that are common and helpful in the day-to-day operations of your auto repair shop. Welcome to 2025! As a new year begins, its time to start thinking about taxes.

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Auto Repair Shop Consulting Auto Repair Insurance 130

Auto Profit Masters

JULY 20, 2023

Increased Visibility Utilizing auto repair marketing software can help you make the most of your social media platforms to let customers know you exist. Better Engagement Using auto repair marketing software to post consistently on social media help keep younger audiences engaged with your business.

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Media Auto Repair Software Auto Repair Shop 130

Shop Marketing Pros

SEPTEMBER 5, 2023

When you think of marketing for your auto repair shop, chances are you’re thinking about running ads on Google or Facebook. Retention marketing is the unsung hero of creating raving fans for your auto repair shop. Maybe social media or SEO. These are acquisition marketing strategies. Here’s how they work.

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Auto Repair Shop Media Auto Repair Utilities 130

Driver's Edge

MARCH 26, 2024

Are you afraid of having to spend a fortune on auto repair ? As a car owner with basic knowledge of vehicles, finding ways to save money on repair and maintenance can be a lifesaver. Schedule Auto Repair Service Now! Look closely at the parts costs and labor charges included in the estimate.

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CAR FIX Cookeville

OCTOBER 10, 2023

When transmission issues arise, the expertise of an auto repair shop becomes crucial. Expert technicians at auto repair shops utilize advanced tools and extensive knowledge to pinpoint the root cause. Vehicles of all types contribute to the diverse tapestry of the automotive world.

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Transmission Repair Vehicle Auto Repair Shop Auto Repair 97

AutoShopOwner

JUNE 5, 2024

Maintaining financial stability is paramount to your auto repair business. When you’re aware of your financial situation, you’ll be much more likely to cross the 2024 finish line with a thriving auto repair business. Conducting a mid-year financial review clarifies your progress or regression thus far.

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Auto Repair Finance Auto Repair Shop Management 130

Autoflow

FEBRUARY 1, 2024

This blog is made for automotive professionals — mechanics, shop owners, and service advisors — navigating the transition from traditional paper inspections to utilizing cutting-edge digital vehicle inspection software. The amount of people paying for digital tools that are then never utilized is staggering.

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Shop Marketing Pros

JULY 23, 2024

I worked for the Mercedes dealership for a few years before eventually opening my own auto repair shop. One day I was opening the mail at my shop and I got a sales letter from a company called Management Success. They were a coaching company for auto repair shop owners. I wanted that.

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DRIVE

NOVEMBER 11, 2024

Understanding and Utilizing SWOT Analysis: One of the cornerstones of any business strategy is understanding the Strengths, Weaknesses, Opportunities, and Threats (SWOT) that impact your shop.

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Automotive Auto Repair Shop Auto Repair Finance 52

Shop Marketing Pros

OCTOBER 4, 2024

Social media is one of the most powerful tools for your auto repair shop, but if you’re not taking full advantage of it, you’re missing out. We get it—there are valid reasons why shop owners struggle to post consistently. Utilize the Meta Business Suite to schedule your content ahead of time, at least 2 weeks out.

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Media IT Auto Repair Shop Auto Repair 130

AutoFix

FEBRUARY 9, 2024

By Coach Chris Cotton Navigating auto repair shop finances can be as intricate as diagnosing an engine problem: you need the right tools, knowledge, and a solid plan to ensure everything runs smoothly. Auto Repair Shop Translation: Your shop needs its own emergency fund.

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Auto Repair Auto Repair Shop Finance Apprenticeship 40

AutoFix

APRIL 19, 2024

As experts in auto repair shop consulting , we understand the common pitfalls that many shop owners face and how to steer clear of them. At AutoFix Auto Shop Coaching, our goal is to help you thrive in this competitive industry by offering proven strategies and guidance.

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Auto Repair Shop Auto Repair Consulting Management 52

Autoshop Solutions

JUNE 13, 2023

Launch a Summer Service Campaign Offering summer service specials can help attract customers and boost your auto repair shop’s revenue. Make Your Business Stand Out with Eye-Catching Signage Summer is the perfect time to give your auto repair shop a marketing boost by investing in some eye-catching signage.

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AutoFix

MARCH 22, 2024

In the highly competitive auto repair industry, the success of your shop hinges not only on the quality of service you provide but also on the strength and efficiency of your team. Onboarding : Properly introduce new hires to your shop’s operations, culture, and expectations to set them up for success from day one.

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Institute for Automotive Business Excellence

JULY 26, 2023

The Marketing for Auto Repair Shops (MARS) 2024 Conference is back, and this year, it's blasting off with an electrifying announcement that is sure to leave attendees over the moon! Secure your spot now and buckle up for an unparalleled marketing adventure!

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Auto Repair Shop Auto Repair Media Utilities 52

Autoshop Solutions

JANUARY 14, 2025

The more you can place yourself as the authority on your auto business’s services, the more visibility you will receive. For example, suppose you are an auto repair shop in a major metropolitan area. Once you start climbing up the list, it becomes more difficult to surpass the ones found higher than you.

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Auto Repair Auto Repair Shop Engineering Utilities 84

Scotty's Automotive Services

OCTOBER 10, 2023

When transmission issues arise, the expertise of an auto repair shop becomes essential. Expert technicians at auto repair shops utilize advanced tools and extensive knowledge to pinpoint the root cause. Vehicles of all makes and models comprise a diverse automotive landscape.

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Transmission Repair Auto Repair Shop Auto Repair Vehicle 52