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EPISODE: 131 Branding Your Shop As A Concierge AutoRepair Shop Standing out in the autorepair industry takes more than just great serviceits about creating an experience that keeps clients coming back. Lets rethink the way autorepair is done and discover how to make every client interaction extraordinary.
EPISODE: 130 Beyond CRM: Using AppFueled to Redefine Customer Loyalty in AutoRepair When it comes to keeping your customers loyal and engaged, technology might be the missing piece in your shops success. Thank you to RepairPal for sponsoring The AutoRepair Marketing Podcast. Lets dive in!
Attracting new customers is key to growing any autorepair shop, and Googles Local Service Ads (LSAs) are now making it easierwith a catch. Seamless Customer Connections : With options like phone calls, messages, and online booking, LSAs make it easy for customers to reach out. Heres what you need to know to stay ahead.
EPISODE: 102 – Should an AutoRepair Shop Use a Local Marketing Company or Marketers Who Specialize in AutoRepair Shops? Thank you to RepairPal for sponsoring The AutoRepair Marketing Podcast. Which one should you choose?
From leveraging Spring Car Care Month to hosting car care clinics, youll uncover creative ways to educate customers, build trust, and grow your autorepair shop. Thank you to RepairPal for sponsoring The AutoRepair Marketing Podcast. Dont miss this chance to fill your bays and grow your Shop!
EPISODE: 146 You’re Not Spending Enough Money On Marketing with Parker Branch Brian and Parker dive into how strategic marketing investment can drive real growth for autorepair shops. They explain what it takes to turn marketing into a growth engine, from increasing car count to boosting profitability.
Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first autorepair shop. I was great at fixing cars but I knew nothing about running a business. After those 3 podcasts are the rest.
CARS magazine reached out to leaders in the automotive repair and service sector of the automotive aftermarket to ask them about their thoughts about the industry over the next 12 months. What role is technology playing in repair shops these days and how can shops use it effectively? Staffing remains another critical challenge.
Instead, Beech recommends booking vehicles for the full day rather than rushing through services. A customer who drops off their car for the day is more open to recommendations and may approve additional work that contributes to vehicle safety and reliability. Because you’re trying to build a book of solid, loyal customers.
EPISODE: 129 – Preparing for February’s Marketing Want to make your February marketing a win for your autorepair shop? Thank you to RepairPal for sponsoring The AutoRepair Marketing Podcast. App Fueled specializes in creating custom apps tailored specifically for professional autorepair businesses.
Join Brian Walker and Caroline Legrand as they dive into easy, actionable strategies to help autorepair shops plan their marketing month-by-month. Whether it’s winter car care, “new year, new car” resolutions, or creative customer appreciation ideas, this episode is packed with ways to turn small efforts into big wins.
In this episode of the AutoRepair Marketing Podcast, hosts Brian Walker and Caroline Legrand get real about what actually works for shop owners when it comes to June marketing. Closing Remarks and Sponsors (00:12:28) Final thoughts and reminders about the benefits of RepairPal and App Fueled for autorepair shops.
While there are many facets to operating a successful autorepair business, one thing that is common to all is that it needs to be profitable. The fact is that too many autorepair shops struggle financially. Most autorepair shops either have an in-house bookkeeper or an accountant to generate these reports.
Kelley Blue Book noted that the average transaction price for a new vehicle in August was up only $42 compared to the same time … The post How car prices avoided jumping in the U.S. appeared first on Auto Service World.
The fact is that these days the average consumer does not think about autorepairs or preventive maintenance as they did 20 to 30 years ago. Plus, back then cars broke down a lot! Do you have a process that books your customer's next appointment? This is a topic that is often discussed and heavily debated.
EPISODE: 069 – Marketing AutoRepair to College Students In this episode of the AutoRepair Marketing Podcast, host Kim Walker discusses the topic of attracting college students as customers for automotive repair shops. Thank you to our friends at RepairPal for this episode. Learn more at RepairPal.com/shops.
Long before they think about booking an appointment, potential customers are already forming opinions about your shop based on what they see online in your autorepair marketing, what they hear over the phone, and notice from the parking lot. Does Your AutoRepair Website Convert Customers?
Attracting new customers is key to growing any autorepair shop, and Googles Local Service Ads (LSAs) are now making it easierwith a catch. Seamless Customer Connections : With options like phone calls, messages, and online booking, LSAs make it easy for customers to reach out. Heres what you need to know to stay ahead.
The fact is it’s a lot easier to rank for the term “autorepair Fernwood MS” than it is to rank for the term “autorepair Houston TX.” Houston, TX, on the other hand, has hundreds of autorepair shops, maybe thousands. Houston, TX, on the other hand, has hundreds of autorepair shops, maybe thousands.
If you're ready to skyrocket your car count so that you can finally make the money you know you and your family deserves, you're in the right place, because it's never been easier to grow your repair shop, as long as you have the right offers and deals to attract customers. But all of that is just a race to the bottom.
Technology has transformed everything we do in a day, including how we work in autorepair shops. Using tablets in autorepair bays truly made for a game-changer. Why Use a Tablet for Your AutoRepair Shop? In this visual age, they can also quickly capture photos or videos to reinforce the need for a repair.
In this post, we’ll explore three of the most useful apps for students in auto mechanic training. Discover AutoCodes in Auto Mechanic Training AutoCodes is an essential app for understanding vehicle diagnostics. It offers a comprehensive database of car and truck diagnostic trouble codes (DTCs).
When a customer trusts your shop with their car care, even the little signals you send matters. So, imagine if they get into their car and a grease smear stains their hands or clothes. That makes them question your auto shop quality control measures. And it could cost you their business.
If youre looking for an autorepair shop you can trust, consider High-Tech Auto and Truck Center in Chantilly, VA. They’ve been providing our friends and neighbors in Chantilly with dependable, trustworthy autorepairs since 1987.
Develop a Strong Online Presence The first thing clients do when looking for someone to service their car is search online for recommendations, having a robust online presence is crucial for any business, including auto detailing. Consider running special promotions during slow periods to boost your bookings.
Every autorepair shop has customer turnover as people move away or give up their cars when they get older. However, it takes planning to generate leads for your autorepair shop. But we want to make sure you tap into all nine autorepair marketing strategies! That approach backfires every time!
Why year-end reflection is essential for your autorepair shops success As the year winds down, you might find yourself buried under holiday rushes, end-of-year bookings, or closing out accounts. The autorepair industry is evolving fast, with new tech and repair techniques emerging all the time.
EPISODE: 112 – A Marketer’s Take on “Just Say Yes” Join Brian Walker in this thought-provoking episode of the AutoRepair Marketing Podcast as he delves into the controversial philosophy of “just say yes” in the autorepair industry.
Gift a loved one all the vehicle maintenance their car needs in one year for ONE FLAT PRICE ! A VID membership not only saves them money, it relieves them of auto anxieties. Great gift for a student, new driver, or someone who just bought a used car. See Coloring Book VID Membership The gift that keeps on giving!
EPISODE: 110 – Sometimes You Just Have To Go To War Welcome to the AutoRepair Marketing Podcast with Brian Walker. Thank you to RepairPal for sponsoring The AutoRepair Marketing Podcast. In this solo episode, Brian discusses the importance of taking massive action during slow business periods.
EPISODE: 077 – How to Know When You’re Not Ready for Marketing In this podcast episode, Brian Walker and Kim discuss the importance of being ready for marketing in the context of autorepair businesses. Thank you to RepairPal for sponsoring The AutoRepair Marketing Podcast.
I followed up with another question, "Have car counts slipped?" He replied, 'Funny you should ask, car counts are good, in fact, very steady. The bottom line is this: All autorepair shops go through ups and downs. I was speaking to a fellow shop owner recently. It's sales that are off."
Ever noticed a puddle forming under your car or water dripping inside your cabin after blasting the AC? Wondering what causes your car’s air conditioner to leak water? Read on to explore the culprits behind a car AC water leak and how to fix them before your AC starts spraying water instead of cool air. These include: 1.
Are you a Dallas/Fort Worth, TX, resident who’s owned a car for more than a few months? If so, you know how crucial car maintenance and repairs are. Are you interested in minimizing your car’srepair and maintenance needs? As a rule of thumb, cars typically need this work once every six months or 5,000 miles.
EPISODE: 117 – Back to School Marketing Panel Join host Kim Walker as she leads a heartwarming and insightful panel discussion with autorepair shop owners who are making a real difference in their communities. Thank you to RepairPal for sponsoring The AutoRepair Marketing Podcast.
Running an autorepair shop in today’s market requires more than just technical expertise; it demands a robust marketing strategy to attract and retain customers. Social Media Marketing Social media platforms offer autorepair shops a dynamic way to connect with both current and potential customers.
I like to refer to CRM as Customer Retention Marketing, which is nothing new in the autorepair business. Which will help to reduce slow times for your autorepair shop. An effective CRM starts at car delivery. Inform and BOOK the next appointment for your customers.
If you know me and heard my auto airhead stories, have attended a workshop or read my book, you know how much I emphasis the importance of keeping up with your maintenance and how to avoid costly repairs, janky mechanics, and unexpected breakdowns on your car. I treated my car bad and in return it wasn’t good to me.
Autorepair scheduling can be a touchy subject in auto shops for both staff and customers. Customers with cars that need service can be impatient to get them fixed and dissatisfied with any delays or excuses. AutoRepair Scheduling Solutions Making use of the right automotive software can be a great help.
If your car hasnt been accelerating as smoothly as it should or giving you a hard time switching gears a faulty transmission solenoid could be the culprit. Factors Affecting Cost Other aspects that will impact your total expenses include: Number of solenoids: Based on your cars make and model, you may have around two to five solenoids.
Your cars radiator hoses might not get much attention, but theyre the unsung heroes of your cooling system. However, if youve noticed puddles of coolant under your car or heard a hissing sound near the radiator, it might be time for a replacement. Sometimes, they might last 10 to 15 years or even the car’s life.
Let’s explore the expenses, early warning signs to watch for, and when to head to the autorepair shop. Other factors influencing the final bill at the carrepair shop include: Type of exhaust manifold : Exhaust manifolds come in three types — cast iron, stainless steel, and titanium. Why choose us?
Surely, you’ve heard all the buzz about adopting autorepair estimate software. In short, autorepair software takes every mundane and repeated task and automates it for you and your team. To be clear, Autoflow doesn’t offer autorepair estimate software. And those minutes you save, they add up into dollars.
Small issues like that can deter someone from taking their car to you. Should a customer call your shop or is there a way to book an appointment online? On Knight’s Automotive Repair’s website, they have two call-to-actions on the website’s header. Are there grammatical errors or spelling mistakes?
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