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Dealer Teamwork Unveils Dynamic Creative Solutions

AutoSuccess

By leveraging Dealer Teamworks patented MPOP technology, the platform automatically produces a comprehensive suite of engaging assets, including display ads, social media ads, website pages and banners, and connected TV (CTV) ads from an extensive library.

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Over-the-TOP Hyper-Targeted Marketing for Automotive Sales and Service

AutoSuccess

Over-the-TOP (OTT) Hyper-Targeted marketing offers a compelling solution, enabling dealerships to engage potential buyers effectively by leveraging streaming media. This widespread adoption presents a fertile ground for advertisers, especially in the automotive sector, where precision and timing are crucial.

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PODCAST: Automotive Intelligence Award honoree Jonathan Smoke

Auto Remarketing

He knows the housing market and house music. An economist who moved from the real estate market to the automotive market while moonlighting as a DJ Cox Automotive chief economist Jonathan Smoke is among our first-ever honorees in the Automotive Intelligence Awards: Industry Analysts program.

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Lexus still first in CPO, wins 8th straight U.S. News award

Auto Remarketing

The magazine evaluated 38 brands to select the top names in four key segments of the automotive market: cars, SUVs, trucks and luxury vehicles, as well as the CPO program that offers consumers the most benefits. The vehicle scores were derived from the U.S.

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Kia Launches Actually Pretty Cool K4 Configurator On TikTok Just In Time For The App To (Maybe) Get Banned

Jalopnik

The landscape of automotive marketing continues to move more toward social media content creators and influencers , and the suits in Kias marketing department seem to be some of the most forward-thinking and eager to adapt.

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Roadmap to Prosperity: Indie Dealerships’ Guide to Competing with the Big Players

Solera

The currency of loyalty is an invaluable asset, driving sustained growth and positive word-of-mouth marketing. Online Presence and Digital Marketing In the digital age, your online presence is a game-changer. Optimize your website, use social media strategically, and invest in online advertising to reach a broader audience.

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AISIN talks tires, mergers and streamlining operations

Tire Review Magazine

The aftermarket future is bright for AISIN as a trio of company executives noted during a media conversation at AAPEX. There also was plenty of talk about the future of the automotive market and the impact of new vehicle technologies. of America; and Dwayne Bates, senior vice president, Aftermarket, AISIN World Corp.