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Do You Have a Hiring Blind-Spot?

DRIVE

Overcoming Staffing Challenges in the Automotive Repair Industry Running an automotive repair shop comes with its share of challenges, but one of the most critical is finding and retaining skilled technicians. Overcoming hiring challenges in the automotive repair industry requires a multi-faceted approach.

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Marketing Lingo & Misconceptions

Shop Marketing Pros

Purpose of the Episode (00:01:07) Discussion on why understanding marketing terminology is crucial for effective communication in the automotive repair industry. Understanding Bounce Rate (00:21:41) Definition of bounce rate and its implications for website performance in the auto repair industry.

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Auto Repair Shop Marketing: 14 Ways to Get More Customers

Solera

Write SEO-Friendly Website Content Optimizing your website for desktop and mobile applications can propel your auto repair shop forward, but evaluating how your site appears in search engine results can drive additional traffic. Incorporate keywords and meta tags relevant to auto shop repair and your physical location.

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Wrenching Women Wednesday with Katie French, featuring Jaime Spedden

RepairPal

It definitely was not. Jaime Spedden About Katie French Katie French is an Automotive Repair Expert at RepairPal. Her love for the automotive industry began at a young age learning how to fix bicycles and driving around the neighborhood in a pink Power Wheels Jeep.

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Should Techs Have to Provide their Own Scanners and Diagnostic Tools?

Automotive Management Network

We have previously discussed the necessity for techs to buy their own tools in order to do their jobs and remain competitive in the automotive repair industry. Most auto repair shops require their techs to have a basic set of tools and view having a complete set as a sign of professionalism.