article thumbnail

From the Magazine: Delivering value

Auto Service World

So how do you add value to your automotive service shop without sacrificing the customer experience? However, focusing solely on price as a strategy for retention is a short-sighted approach for automotive service shops.

article thumbnail

Brand Refresh for Tires Plus, Hibdon Tires Plus Begins

Brake & Front End

Bridgestone Retail Operations , a subsidiary of Bridgestone Americas , introduced a phased rollout of new logos and refreshed brand campaigns for the Tires Plus and Hibdon Tires Plus brands. This is the first brand refresh since Bridgestone acquired the two companies in 2006.

Retail 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Bridgestone Retail Operations goes digital with paperless vehicle inspections

Tire Review Magazine

Bridgestone Retail Operations (BSRO), a subsidiary of Bridgestone Americas, said it is going all-digital, as all retail customers visiting its more than 2,200 tire and automotive service centers will now receive digital vehicle inspections.

Retail 52
article thumbnail

Bridgestone Retail Operations goes digital with paperless vehicle inspections

Tire Review Magazine

Bridgestone Retail Operations (BSRO), a subsidiary of Bridgestone Americas, said it is going all-digital, as all retail customers visiting its more than 2,200 tire and automotive service centers will now receive digital vehicle inspections.

Retail 52
article thumbnail

Bridgestone Retail Operations Donates $55K to Wounded Warrior Project

Tire Review Magazine

Bridgestone Retail Operations (BSRO), a subsidiary of Bridgestone Americas , has donated $55,000 to the Wounded Warrior Project (WWP). BSRO said it has also operated tire and automotive service centers at military bases nationwide in partnership with the Army & Air Force Exchange Services for 30 years.

Retail 52
article thumbnail

Bridgestone Retail Operations Donates $55K to Wounded Warrior Project

Tire Review Magazine

Bridgestone Retail Operations (BSRO), a subsidiary of Bridgestone Americas , has donated $55,000 to the Wounded Warrior Project (WWP). BSRO said it has also operated tire and automotive service centers at military bases nationwide in partnership with the Army & Air Force Exchange Services for 30 years.

Retail 52
article thumbnail

From the Magazine: ‘Your customer is the most important part of your day’

Auto Service World

They don’t approach customer service with a transactional mindset — it’s a relationship that is formed over time, one in which trust is developed and secured, all while ensuring the customer is given what they need for their automotive service and repair shop to be successful. We’re not dealing with retail.

Retail 258