AWDA’s Ted Hughes on the Power of Industry Partnerships
Brake & Front End
SEPTEMBER 22, 2023
As a 30-plus-year automotive aftermarket vetran, Ted Hughes has seen change after change in the industry. During his almost 24 years as head of marketing for MAHLE, he charged head-first into the digital era — embracing digital media, e-commerce and a “data is king” mindset.
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