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You’ve completed your serviceadvisor training and are ready to embark on a rewarding career in the automotive industry. While serviceadvisor training equips you for specific roles within the automotive industry, its transferable skills can lead you down unexpected paths.
Whats probably the biggest annual training event for the automotive aftermarket wrapped up its 2025 show with more than 3,500 attendees. Serviceadvisors had the chance to take classes on topics like customerservice and selling strategies.
Serviceadvisors: The key to customer understanding While technicians are essential in identifying issues, the serviceadvisors role is to bridge the gap between the shop and the customer. A rushed or unclear inspection report can leave customers confused about what repairs are necessary.
They gathered in Mississauga, Ontario, at the Hilton Garden Inn Toronto Airport West for the AARO Trade Show & Training Event to hear from industry leaders and get both business management and technical training. The three-day event starting on Sept.
Today’s scan tools rely on it for their technician assistance features, service information and databases, and many of them are designed to communicate with proprietary software applications, to share information and data with serviceadvisors. It’s excellent customerservice. What are you looking for?
They do quality work” “They give great customerservice” “Pricing was better than the dealership” “Communication was top-notch” “They fully addressed the issues that needed to be addressed” “Professional, knowledgeable, courteous, and most importantly HONEST” “Wow! Shop owners won’t get hung up on customerservice or quality.
Once that happens, marketing has done its job and it’s time for sales and customerservice to kick in. Most of our clients have great serviceadvisors who have great phone skills, but we still run into situations where the marketing we’re doing is working but it’s not resulting in enough new work for the shop.
Finding the Right Auto Repair Shop When it comes to finding the right Dallas car repair shop, it's essential to consider a few key factors that can make all the difference in the quality of service you receive. A shop with experienced, certified mechanics and a strong reputation is more likely to provide reliable service.
I participate in a lot of Facebook groups, and I teach at a lot of industry events. We (Shop Marketing Pros) will attend 11 industry events this year. Birthdays, anniversaries, and significant life events like having babies and buying houses. The serviceadvisor doesn’t ask for the appointment.
Origin of the Episode’s Topic (00:03:13) Kim explains that the episode’s topic originated from a class she taught about hosting events in auto repair shops. Creating a First Impression Checklist (00:04:08) Kim mentions her intention to create a first impression checklist based on customer journey insights.
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