Remove Customer Service Remove Finance Remove Used Cars Remove Vehicle
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How to keep your independent car dealership competitive

Solera

Industry Trends in 2023 While the used car boom that sent prices sky high may be winding down, there is still a large demand for quality used vehicles. Once seemingly overvalued, older cars will take the biggest hit, while late-model cars will hold steady or decline slightly, mirroring the trend for new cars.

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COMMENTARY: 8 tips to be adaptive & thrive in a down market

Auto Remarketing

This means offering a wider range of vehicles that cater to varying customer demands and budgets. While high-end cars may see reduced demand, affordable, fuel-efficient vehicles may become more popular. Focus on pre-owned vehicles During economic downturns, consumers often look for cost-effective alternatives.

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COMMENTARY: AI and auto — perfecting pricing strategies

Auto Remarketing

Auto dealerships are also embracing new AI tools for enhancing customer service and reshaping how they price their vehicles. In a traditional book value pricing method, auto remarketing dealerships list the base retail value on their website, leaving out factors such as mileage and vehicle condition.