article thumbnail

Using Signage to Educate Your Customers

Automotive Management Network

Digital media, because it stimulates multiple senses, tends to be more engaging and memorable than a picture or a diagram too. Another bonus feature of adding digital screen signage to your waiting area is that it can help distract the customer. Entertain – Happy customers are more receptive to having work done.

article thumbnail

Bridgestone extends Firestone and IndyCar partnership by five years

Tire Review Magazine

At the Bridgestone Americas Technology Center (ATC) in Akron, OH, Bridgestone and Penske Entertainment revealed a five-year extension for Firestone to remain the exclusive tire supplier for all IndyCar-sanctioned racing via a live-streamed media event from Bridgestone Tower in Nashville, TN.

article thumbnail

Bridgestone extends Firestone and IndyCar partnership by five years

Tire Review Magazine

At the Bridgestone Americas Technology Center (ATC) in Akron, OH, Bridgestone and Penske Entertainment revealed a five-year extension for Firestone to remain the exclusive tire supplier for all IndyCar-sanctioned racing via a live-streamed media event from Bridgestone Tower in Nashville, TN.