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Mazda, long known for its precision engineering and driver-focused vehicles, is entering the hybrid technology era in earnest. For hybrid technology students, understanding Mazdas approach to EV batteries offers a fascinating glimpse into how a legacy automaker adapts to the growing demand for electrified powertrains. Mazdas electrification strategy is ambitious and innovative.
In the 1990s, adjustable valve shocks and struts were all the rage. These systems had two or three comfort and sport settings that could be changed with buttons on the dash. These systems played the role of firming up the suspension if the driver wanted a sporty feel while driving. These systems have evolved to the point where they can actively change dampening characteristics in milliseconds.
EPISODE: 139 Marketing Tools and Tech Ideas for Auto Repair Shops Marketing your auto repair shop can be overwhelming, but with the right tools, it doesnt have to be. Brian and Kim Walker break down essential marketing tools and tech to make the process easier, more effective, and even enjoyable. Discover how to simplify your social media strategy with tools like Meta Business Suite and Canva, optimize your website performance with SEMrush and Google Analytics, and create better customer engage
Though we didn’t necessarily intend for this week’s puzzle to be a mind bender, we DID hope to challenge you. Challenge accepted, but only by a very small number of entrants, many from the same class (we’re looking at you, Bristol Tech). It was fun to see what people thought might be the answer (ranging from Analog Clock to Balance Scale to Tachometer to Torque Wrench to the brutally honest “something scale”) but better to see the ones who actually figured it out.
Mobile Service can create a lot of business opportunities, and an equal amount of challenges. See how one business made it work for them. The trucking industry has long been the backbone of the economy in the United States, but with its importance comes the constant challenge of keeping fleets on the road and minimizing downtime. As of 2024, the U.S. truck repair sector is home to over 46,000 businesses, with a market size of over $10 billion.
Incentives on new vehicles: remember those? Theyre back in a big way. After hitting a trough of 2.9% of Equipped Retail Typical new-car prices in 2022, according to Black Book, new-vehicle incentives have climbed the past two years. That was especially evident towards the end of 2024. TO READ THE FULL STORY BECOME A MEMBER Login The post New-car incentives re-emerge to combat affordability crisis; analysts cautiously watching impact to used cars appeared first on Auto Remarketing.
In today's competitive automotive repair industry, effectively reaching the ideal potential new customers is crucial for sustained growth. One innovative strategy is leveraging Bing Ads to connect with consumers on Nextdoor, a neighborhood-focused social platform. This approach enhances local visibility and builds trust within your community.
If you want an electric vehicle with the longest range possible, you buy a Lucid Air. Specifically, you buy a Lucid Air Grand Touring with 19-inch wheels and an EPA range of 512 miles. Even Tesla cant match that. Range anxiety? What range anxiety? And yet, in a recent interview, Lucid CEO Peter Rawlinson told Insid Read more.
If you want an electric vehicle with the longest range possible, you buy a Lucid Air. Specifically, you buy a Lucid Air Grand Touring with 19-inch wheels and an EPA range of 512 miles. Even Tesla cant match that. Range anxiety? What range anxiety? And yet, in a recent interview, Lucid CEO Peter Rawlinson told Insid Read more.
New car dealerships face increasing pressure to deliver exceptional customer experiences while maintaining profitability. The service drive, often an untapped resource, holds immense potential as a profit center and customer loyalty driver. By leveraging technology, optimizing processes and fostering a culture of excellence, dealerships can transform the service drive into a powerhouse of revenue and retention.
Massachusetts voters overwhelmingly passed the Right to Repair Act back in 2020. After some initial hesitation, the National Highway Transportation Safety Administration threw its support behind the law. Automakers, however, sued to stop the law from going into effect. Unfortunately for them, a judge just dismissed Read more.
While the lack of public charging facilities is one of the most cited reasons by consumers for not considering an electric vehicle, most EV owners say they dont need or use them. Carvanas EV Trends Report , which includes a survey of more than 400 Carvana customers who purchased a battery electric vehicle in 2024, found 76% of the respondents said they rarely or never use public chargers.
There are few cars Ive had a more complicated relationship with than the 2024 Jeep Wrangler Rubicon 392. On the face of it, this big SUV is everything Id ever want. Its loud, it has a massive V8 motor, you can (pretty much) drop the roof and itll go wherever you want it to. Theres just one problem: it feels a bit Read more.
Bartec USA will host the TIA Automotive Tire Service (ATS) certification courses in March at its Sterling Heights, Michigan facility. The training aims to equip technicians with essential skills, Bartec and TIA said. Commitment to Technician Training and Safety “Together, Bartec and TIA remain committed to offering more training for Automotive Tires Service Technicians,” said Scot Holloway, CEO of Bartec TPMS. “Better trained technicians mean better safety, better service, and
In light of the recent news that General Motors has built a Corvette with a 233 mile per hour top speed , I figured it was a good time to ask you all where you draw the line. The engineering behind the new Corvette ZR1 is pretty incredible, Ill give General Motors a slap on the back for that one. But does a relatively Read more.
Cosmo Tires and Astro Tires will celebrate their 30th anniversary in 2025. Since launching in 1995, the two brands have expanded offerings to serve a wide range of vehicles. That includes passenger cars, light trucks, truck and bus, agricultural, OTR, industrial, and specialty segments. Cosmo Tires and Astro Tires 30th Anniversary Celebrations Cosmo Tires and Astro Tires will host events, special promotions, and customer appreciation initiatives throughout the year.
Automakers in the U.S. are struggling to find ways to meet increasing demands for cheaper cars as the long-term repercussions of Trumpian economic uncertainty continue to unfurl. Some automakers have shown an interest in de-contenting existing models in an effort to make them less expensive to produce and pass some of Read more.
Cosmo Tires and Astro Tires will celebrate their 30th anniversary in 2025. Since launching in 1995, the two brands have expanded offerings to serve a wide range of vehicles. That includes passenger cars, light trucks, truck and bus, agricultural, OTR, industrial, and specialty segments. Cosmo Tires and Astro Tires 30th Anniversary Celebrations Cosmo Tires and Astro Tires will host events, special promotions, and customer appreciation initiatives throughout the year.
A few years back, we did this 1990 Mercedes-Benz 500SL air suspension project. We custom designed the air suspension kit. We also all powder coated and installed everything in house, here at Meister Werks. We also installed a kit in this customer’s 1991 Mercedes-Benz 560SEC, click here to see that project. The post 1990 Mercedes-Benz 500SL Custom Air Suspension appeared first on Meister Werks Renton Auto Repair Renton Auto Service.
The Professional Fighters League (PFL) has announced a new multi-year partnership with Atturo Tires , designating Atturo as the Official Tire Partner of the PFL. Atturo Tires Featured Across PFL Events As the Official Tire Partner, Atturo Tires will appear throughout the 2025 PFL World Tournament. This includes branding and in-arena features at each PFL event.
The Professional Fighters League (PFL) has announced a new multi-year partnership with Atturo Tires , designating Atturo as the Official Tire Partner of the PFL. Atturo Tires Featured Across PFL Events As the Official Tire Partner, Atturo Tires will appear throughout the 2025 PFL World Tournament. This includes branding and in-arena features at each PFL event.
Imagine this you own a new car franchise, and hundreds of people walk in your showroom every day. (Nice problem, right?) They browse, they walk your lot, they check out your window stickers but they leave without saying a word. No names, no contact info, nothing. You wouldnt even know they were there if it werent for the scuff marks on your floor, and not a single one of your salespeople approached anyone all day.
Darin Ficenec, former Element strategic alliance VP, is remembered for his leadership, integrity, and dedication to fostering strong industry partnerships.
Virtual F&I is setting a new standard in the automotive purchase process with innovative solutions designed to simplify, speed up and enhance the experience for both dealerships and customers. With tools like the AI-powered virtual assistant, the user-friendly vMenu and the advanced vPortal, agents can offer their dealerships powerful resources to streamline operations and improve customer satisfaction.
Facebook Ads for Auto Repair Shops: A Proven Strategy for More Customers Facebook isnt just a social platformits a powerful marketing tool. With over 2.9 billion monthly active users, it provides auto repair shops with an unmatched opportunity to attract local customers. But heres the catch: Facebook Ads arent as simple as “set it and forget it.” The platform is constantly changing, and what worked yesterday might not work today.
Dealership management systems and integrated software have advanced significantly in recent decades. Customers today expect high website standards, and retailers must adapt. Clunky and difficult-to-navigate websites lead customers to seek alternatives. For dealership websites specifically, customers expect a seamless retailing experience including a responsive chat tool, accurate website inventory, and all the bells and whistles of todays digital retailing environment.
Danny's Engineportal So, engine oil consumption, is now going up, as the oil change intervals, become higher. But, most modern engines, don’t suffer from, engine oil consumption. That’s why, many vehicle owners, forget to regularly check their [.
During this years K&M Tire Conference and Trade Show , Mr. Tire/Big. 3 Tire Top Shop finalists sat down with David Sickels, Tire Review editor, to share their tire industry success strategies.Sickels spoke with the owner of this years Top Shop winner Tire Star , Austin Miller; Owner of runner-up Allen Tire David Pfoff; and the vice president of runner-up Wholesale Tire , Michael Handel. 2025 Mr.
As an auto repair shop owner, your website is one of the most powerful tools you have for attracting and retaining customers. But simply having a well-designed website isnt enoughyou need to track its performance to ensure its working effectively. By monitoring key metrics, you can make data-driven decisions to improve your online presence and grow your business.
During this years K&M Tire Conference and Trade Show , Mr. Tire/Big. 3 Tire Top Shop finalists sat down with David Sickels, Tire Review editor, to share their tire industry success strategies.Sickels spoke with the owner of this years Top Shop winner Tire Star , Austin Miller; Owner of runner-up Allen Tire David Pfoff; and the vice president of runner-up Wholesale Tire , Michael Handel. 2025 Mr.
In November 2023, BMW did M owners in Europe a solid by giving them a new centerlock wheel option. Meanwhile, North American M owners made due with largely forgettable wheel and tire options; aside from a few gold-and-black performance wheel and tire options, nothing really stands out. Things have changed for the Read more.
If youve been looking into how to become a journeyman mechanic , the year 2025 presents an exciting opportunity. The automotive industry continues to evolve, with new technologies and standards raising the bar for skilled professionals. This blog will guide you through the steps necessary to achieve journeyman status, from enrolling in a reputable auto mechanic school to meeting certification requirements.
An often repeated urban legend about the Ford Model T has been circulating on the internet for a while now, and I am here, predictably, to put a stop to all of the fun. The rumor goes something like this: Henry Ford needed to recall some early batches of Model Ts because the penny-pinching industrialist used Spanish Read more.
Bartec USA will host the TIA Automotive Tire Service (ATS) certification courses in March at its Sterling Heights, Michigan facility. The training aims to equip technicians with essential skills, Bartec and TIA said. Commitment to Technician Training and Safety “Together, Bartec and TIA remain committed to offering more training for Automotive Tires Service Technicians,” said Scot Holloway, CEO of Bartec TPMS. “Better trained technicians mean better safety, better service, and
While some of the add-on parts on todays Nice Price or No Dice Ranger are aftermarket, the rocker and bumper extensions are part of the factory GT package. Lets see if this rare trucks price means its raring to go. Read more.
CAR 2025: The commander of the U.S.S. Cole, attacked by al-Qaeda terrorists in 2000, will keynote the conference, drawing on his frontline experience with leadership and crisis management.
With the federal tax credits on EV leases currently still in play, there are some excellent opportunities for deals. The Acura brand often gets lost in the shuffle while Honda tends to take all the headlines. But luxury car shoppers in the market for a quality EV, should check out the deals on the ZDX. Read more.
Cars are getting smarter, faster, and packed with tech, and lighting systems are leading the charge. Forget what you know… Read more » The post The Future of Automotive Lighting is Here appeared first on Motor Verso.
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