Lexus repeats as No. 1 on Brand Reputation Scorecard
Auto Remarketing
FEBRUARY 18, 2025
Lexus is again No. 1 when it comes to brand reputation, according to the latest study by customer review and reputation management platform Widewail. Toyotas luxury brand topped the rankings for the second consecutive year in the 2025 Widewail Brand Scorecard, a study that examines and ranks the reputations of 29 auto brands in the U.S., with a health score of 97.
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