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From leveraging Spring Car Care Month to hosting car care clinics, youll uncover creative ways to educate customers, build trust, and grow your auto repair shop. Spring Car Care Month (00:02:43) April is highlighted as Spring Car Care Month, emphasizing vehicle maintenance and customer education.
In this Q&A, Scott and Bruce share their firsthand insights on the EV service landscape, from building out the right infrastructure to educating customers on evolving maintenance needs. EVW: Let’s talk about the education of customers about EVs. And educating them is what we need to do. This is way before social media.
Utilize social media, search engine optimization, and targeted advertising to reach your audience. Leverage Your Training Your ATC education has prepared you to handle inventory systems, manage logistics, and understand customer needsall essential components of a successful dropshipping operation.
It looked into how Gen Z navigates education and career decisions, highlighting the need to overcome stigmas associated with blue-collar careers. The report also highlights the influence of parents, schools and media on Gen Z’s career choices. As the U.S.
In this episode, theyll share creative campaign ideas, fun social media prompts, and practical ways to highlight your team, engage customers, and boost brand awareness. National Pet Week (00:05:50) Encouragement to engage customers by sharing pet photos on social media.
Discover fresh ideas for social media, event hosting, and campaigns that’ll keep your shop top-of-mind all year. Winter Car Care Tips (00:06:14) Discussion on educating customers about winter car maintenance and safety. Yodel for Your Neighbors Day (31:24) Encouraging fun and engaging social media content through yodeling challenges.
Include details about your education at the Automotive Training Centre, emphasizing the specialized courses and hands-on training you received. Leverage Online Job Portals and Social Media In today’s digital age, online job portals and social media platforms are invaluable tools for job seekers.
Whether you’re writing a blog, recording a video, or sharing a post on social media, let your personality shine through. Turn that blog into a video, break it into bite-sized posts for social media, or use it as a topic in your email newsletter. Your job is to educate and build trust, and that starts with the basics.
“Through lesson plans emphasizing the integration of traditional classroom and lab classes to hands-on participation in motorsports activities, Chapel Hill is an exciting example of how to successfully support education.” Schools are invited to submit videos highlighting their programs.
By establishing a strong online presence and leveraging social media, you can attract a diverse clientele and grow your business over time. Automotive Detailing Trainer or Educator If you are passionate about teaching and mentoring others, consider a career as an automotive detailing trainer or educator.
NGK , in conjunction with Babcox Media, is presenting a three-day webinar titled “ShopStock.” Whether you’re a shop owner, technician, service advisor, counter pro, educator or student, there’s something for everyone. The goal is to promote learning and sharing within the automotive aftermarket. The sessions begin at 2:00 p.m.
While formal education is not strictly required, attending a vocational school and going through professional auto detailing training provides a solid foundation. Social media and digital marketing significantly attract customers in 2024, so leveraging these platforms can significantly boost your business’s visibility.
TechShop’s Tool Time Podcast Series highlights tool and equipment trends, combined with an educational focus on technology that brings solutions to shop owners and techs as they address the growing complexity of vehicle repair.
The Buckleys are active on social media and participate in many educational discussions about new and upcoming automotive technology. Buckley and his wife, Candace, have owned the business for over 40 years. Buckley is an ASE Certified Service Advisor, Master Tech, and AMI Master – AMAM & AMEV.
The Instructor of the Year program recognizes the auto instructor who takes an unconventional approach to education, works a little too hard and most importantly, is committed to educating the best future technicians. This isn’t your typical contest because the Instructor of the Year is far from your typical educator.
In our last blog we talked about the importance of customer education. A majority of customer education is the responsibility of the service advisors in your shop. You can help your service advisors do their job, however, by using signage to educate your customers while they are waiting for service. What Should Your Signage Do?
Baldwin, associate professor of automotive technology at SUNY Canton, in Canton, New York, says the projects he works on provide a combination of teachable moments, team building and hands-on experimentation, all in the name of education. A lot of it is experimenting on my own stuff, too, knowing electricity and magnetism and just logic.
This strategy is especially effective when tailored to specific customer segments through targeted marketing channels like social media or email campaigns. Auto mechanic school emphasizes upselling is about educating others on vehicle care. Another effective strategy is to create packages or bundles of services.
Look for employers who encourage and facilitate ongoing education, certifications, and training. Websites like Glassdoor, Indeed, and even social media platforms can provide insights into the experiences of current and former employees. Find an organization that offers opportunities for your auto mechanic career to grow.
There is still so much more to do to educate and empower women and girls through their cars. Let people know about us, share out website or our social media pages! We are so grateful for each and every one of you! There is so much we have learned and accomplished together at Girls Auto Clinic Repair Center.
Event will be held September 14th through the 17th in Las Vegas DRIVE is delighted to announce that Babcox Media has been chosen as the Official Media Sponsor for the upcoming DRIVE EXPO, set to take place from September 14-17 at the beautiful Westgate Hotel & Casino in Las Vegas, Nevada.
Engage in Continuous Education and Training The automotive industry, particularly the hybrid and EV sectors, is in a transformative era characterized by rapid technological evolutions. Join renowned professional organizations, participate in forums, and engage on social media platforms dedicated to hybrid and electric vehicles.
Being an educator is demanding enough, so it makes sense that teachers often prefer to tweak lessons plans only so much year after year. His goal is not only to advance his students’ knowledge every day but also to update automotive education standards in Missouri to keep pace with a fast-moving industry.
The aim of this press conference was to educate the media and service professionals about this persistent concern and provide a platform for them to speak directly with the experts from the manufacturers.” For more information on the campaign, please visit www.updateyourtpmstools.com.
Maybe social media or SEO. Retention marketing does include your more traditional strategies as well such as social media, email marketing, utilizing features within your CRM, and direct mail. Social Media Most of your followers on Facebook and Instagram are family, friends, and customers and your posts should reflect this!
In my shops, Ive seen firsthand how some technicians struggle to write clear, comprehensive notes that properly inform and educate customers about their vehicles issues. Media Contact: Chan Patel Chan.Patel@Autoflow.com Ph.
Kim also offers strategies such as hosting car care clinics, creating digital business cards, and engaging with students through social media and events. Teaching College Students Car Care (00:09:12) Discussion on the importance of teaching college students basic car care skills and ways to effectively educate them.
Hutchison High School, Fairbanks, AK • Shelton Schuster, Woodruff Career and Technical Center, Peoria, IL • Ritchie Wimmer, Morro Bay High School, Morro Bay, CA • Kiley Rompre, Bristol Technical Education Center, Bristol, CT Not a winner this time? Here’s the lucky winners for this week. Have a second helping today!
Unexpected Community Recognition (00:26:53) Discussion on receiving unexpected media attention from community service efforts. Publicity from Community Efforts (00:28:12) Sharing experiences of gaining community support and media coverage through charitable actions.
The Auto Care Association has created a media kit with downloadable and editable graphics. Be an ambassador within your organization. Spread the word about Right to Repair Awareness Month with your supervisor.
Sorry, employees of Babcox Media, Tomorrow’s Technician, sponsors and advertisers are not eligible to enter. Solutions to the previous week’s puzzle and names of winners will be posted every week. Chances of winning are dependent upon the number of correct entries received.
Sorry, employees of Babcox Media, Tomorrow’s Technician, sponsors and advertisers are not eligible to enter. Not a winner this week? Look for more adventure by playing our challenging Crossword Puzzle. Complete it in one sitting and you’ll be entered into the next Gift Card drawing. Answers are posted weekly.
PRI Show Education Program , a comprehensive lineup of seminars that offers attendees opportunities to learn valuable strategies, insights, and solutions on a variety of subjects. Featured Products Showcase , a unique display of the newest and most popular motorsports products.
Customer reviews and mentions posted on social media can have a wildfire effect, even more so than traditional word-of-mouth. Creating and maintaining a recognizable and consistent social media presence builds trust and loyalty. Convenience is vital when soliciting customer reviews.
” The Women in Auto Care community is dedicated to its mission of engaging, educating, and empowering women within the auto care industry through conferences, networking, scholarships, education, data, awards, and more. Visit their website for more information, or follow them on social media, including Facebook and Instagram.
Listen to what they say through feedback, surveys, reviews, and social media. An educated and skilled team is the key to efficient inventory turnover and satisfied customers. Customer is King: Monitoring Consumer Demands In the auto business, the customer is king, queen, and everything in between. Train them relentlessly.
Put money into pay-per-click ads on Google or social media to reach folks who are actively looking for car services near you. Another great way to market yourself is by hosting events and educational workshops. You can handle this on your own or hire someone to help, but it’s not as complicated as it might seem.
Put money into pay-per-click ads on Google or social media to reach folks who are actively looking for car services near you. Another great way to market yourself is by hosting events and educational workshops. You can handle this on your own or hire someone to help, but it’s not as complicated as it might seem.
Provide a Digital Experience Maintain a professional website and active social media profiles that provide customer testimonials and shows you are active in your community. Take the time to educate customers about their vehicles. Personalized Messages Personalize your interactions with customers whenever possible.
Today, Bill runs business development, sales, service department, process improvement, human resources, and technician education programs at the company his father founded over three decades ago. We then post it to all of our social media accounts: Facebook, Instagram, LinkedIn, and Twitter. Where do you post your blog content?
Sorry, employees of Babcox Media, Tomorrow’s Technician, sponsors and advertisers are not eligible to enter. MindGames is a weekly series of interactive puzzles posted regularly to help keep students engaged, connecting online and even have a chance to win some prizes. Answers are posted weekly.
Build a Customer Community, Educate Your Customers, and Embrace Technology As frequently emphasized in auto mechanic training , word-of-mouth continues to be an effective marketing tool. Implement loyalty programs to reward repeat customers, offer referral discounts, and keep in touch via email newsletters and social media updates.
The portal offers a range of materials including logos, color palettes, radio jingles, TV spots, brand history, social media tips and more. “We The portal also features a quiz, the Kool Kat test, to educate users about the brand’s history and products. TGI president, said.
The portal offers a range of materials including logos, color palettes, radio jingles, TV spots, brand history, social media tips and more. “We The portal also features a quiz, the Kool Kat test, to educate users about the brand’s history and products. TGI president, said.
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