Remove Education Remove Media Remove Oil Change
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EV World: A learning experience

Auto Service World

In this Q&A, Scott and Bruce share their firsthand insights on the EV service landscape, from building out the right infrastructure to educating customers on evolving maintenance needs. An oil change was never just an oil change. And now it’s not because you’re not getting your oil changed.

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Can You Still Create Original Content in 2024?

Shop Marketing Pros

Whether you’re writing a blog, recording a video, or sharing a post on social media, let your personality shine through. Turn that blog into a video, break it into bite-sized posts for social media, or use it as a topic in your email newsletter. Your job is to educate and build trust, and that starts with the basics.

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A Guide to Upselling as After Auto Mechanic School

Automotive Training Centre

For instance, if a customer comes in for an oil change, this is an opportunity to check their brakes, tires, and filters and then explain why replacing or servicing these could be beneficial in the long term. Auto mechanic school emphasizes upselling is about educating others on vehicle care.

Mechanic 305
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Should You Use Coupons in Your Auto Repair Marketing Strategy?

Shop Marketing Pros

Youre running targeted digital ads A well-placed offer in Google Ads or social media can increase response rates. oil change? A strong service advisor will: Educate customers on additional services. You have strong service advisors Your team knows how to turn first-time coupon users into loyal, repeat customers.

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10 Mobile Oil Change Video Scripts And Text Overlay

MOMS Mobile Oil Change

10 Mobile Oil Change Video Scripts And Text Overlay In each of these, the business name and the keyword “oil change” are included prominently, and a call to action is included to encourage readers to schedule an oil change.

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Marketing Auto Repair to College Students

Shop Marketing Pros

She shares her conversation with Lucas Underwood, owner of L&N Automotive, who plans to send direct mail to college students offering a free oil change every other oil change they pay for. Thank you to our friends at RepairPal for this episode.

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Selecting the Right Oil for your Customers Engine

Brake & Front End

The simple oil change is often the most contentious. No matter what they drive, your customers may think that oil is oil. Oil formulations have evolved dramatically from just a few decades ago, so that bottle in the garage may no longer be appropriate. The oil cleans the engine, but the filter cleans the oil.