Autoshop Solutions

JUNE 13, 2023

Launch a Summer Service Campaign Offering summer service specials can help attract customers and boost your auto repair shop’s revenue. Make Your Business Stand Out with Eye-Catching Signage Summer is the perfect time to give your auto repair shop a marketing boost by investing in some eye-catching signage.

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Shop Marketing Pros

JUNE 9, 2023

Marketing for the auto shop professional. Watch a 6 min demo video Schedule a discovery call menu The Biggest Mistakes Being Made in Your Auto Repair Shop Marketing Automotive Management , Leadership , Marketing Introduction We’re coming up on June, and I was tasked with writing this article. Let’s get started.

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Shop Marketing Pros

SEPTEMBER 5, 2023

When you think of marketing for your auto repair shop, chances are you’re thinking about running ads on Google or Facebook. Retention marketing is the unsung hero of creating raving fans for your auto repair shop. Reminder: your shop needs to be worth coming back to before you can do this.)

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Automotive Training Centre

JANUARY 17, 2024

As an independent auto body estimator, staying updated helps build a stellar reputation. Engage with local auto repair shops, insurance companies, and car dealerships. Attend industry events, workshops, and seminars. Use keywords related to auto body estimation services in your area.

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AutoInc.

MARCH 6, 2024

When speaking at industry events, local business groups or even with clients, the one thing I’ve noticed over the years is owners under indexing LEADERSHIP for one or more of the following reasons. Time Constraints: Running an auto repair shop can be time-consuming, feeling caught up in the day to day.

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Automotive Training Centre

MARCH 27, 2024

Independent shops often have a more personal touch, allowing you to build strong relationships with your customers and experience greater autonomy in your work. Completing your service advisor training qualifies you to work in auto repair shops. Reflecting on your preferences will guide you towards the perfect job fit.

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AutoFix

FEBRUARY 9, 2024

By Coach Chris Cotton Navigating auto repair shop finances can be as intricate as diagnosing an engine problem: you need the right tools, knowledge, and a solid plan to ensure everything runs smoothly. Auto Repair Shop Translation: Your shop needs its own emergency fund.

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Automotive Training Centre

NOVEMBER 2, 2023

Partnering with car dealerships, auto repair shops, or car rental companies can open new work streams. Participating after auto mechanic school in community events, car shows, or trade fairs can also be an excellent way to showcase your skills and connect with potential customers.

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Institute for Automotive Business Excellence

JULY 26, 2023

The Marketing for Auto Repair Shops (MARS) 2024 Conference is back, and this year, it's blasting off with an electrifying announcement that is sure to leave attendees over the moon! With an unparalleled lineup of stellar marketing professionals and instructors, MARS 2024 promises to be an event like no other.

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AutoShopOwner

MARCH 21, 2023

Hey there, Amplify 2023 is just around the corner and we can't wait!

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AutoFix

FEBRUARY 21, 2023

As 2023 came into view, were you busy filling your calendar with the top automotive repair events? Many auto repair expos, conferences, and trade shows are just getting scheduled now. So, grab your calendar and start preparing to fill out your schedule with exciting and informative events you’ll love to attend.

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Driver's Edge

MARCH 26, 2024

Professional repairs: Seeking help from auto repair experts can save you time and hassle, as they have the skills and equipment to diagnose and fix issues accurately, preventing further damage. Remember — a little preventive maintenance goes a long way in saving you time and money on auto repairs.

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Driver's Edge

FEBRUARY 23, 2024

Finding a reliable auto repair shop that understands the specific needs of your vehicle is crucial for maintaining its longevity and performance. A shop with experienced, certified mechanics and a strong reputation is more likely to provide reliable service.

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Bolt on Technology

AUGUST 4, 2021

So what does right to repair mean for your auto repair shop, exactly? While it's not necessarily a new topic, it's currently causing many of us in the automotive sphere to stop and ponder the future. Let's dive into it.

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Institute for Automotive Business Excellence

JULY 22, 2022

Yes, especially when it comes to marketing your auto repair shop! Why You Should Use Video Marketing for Your Auto Repair Shop Some of the biggest reasons that you should be using video marketing include: Building trust with your audience. But is that still true? Conveying personality and team culture.

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AutoFix

JULY 25, 2023

If that’s your reality, there are affordable alternatives you should consider, such as: Webinars Online seminars Industry networking events Aftermarket radio network Mentorship opportunities You’re also welcome to tune into our Weekly Blitz with Chris Cotton podcast to learn smart tactics to get you on the right path.

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Autoshop Solutions

MARCH 22, 2023

Ask Customers for Reviews and Referrals Asking your customers to review your shop and services after repairs or maintenance is free advertising for your business. New customers seek valuable feedback when searching for a new auto repair shop. Participate in community events to get recognized.

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Shop Marketing Pros

OCTOBER 27, 2023

We just came through the summer months and most auto repair shops seemed to do pretty well. Does it represent your auto repair shop well? I’m going to go at it from a more diverse approach in this article instead of talking about this specific event, but you can read that post here if you’d like.

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Driver's Edge

JULY 3, 2023

In exchange for your attentiveness, it could ultimately extend the lifespan of your vehicle and prevent you from having to visit the auto repair shop more than necessary. This light can be triggered by a variety of things, so it's important to have it inspected and diagnostics done ASAP at a professional auto repair shop.

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Shop Marketing Pros

SEPTEMBER 18, 2023

Chris says the average estimate he looks for from his shops is $1500 and if it’s less than $1000, they’re digging into processes to find the problem. The job of an auto repair shop is to fix cars. A healthy auto repair shop will have a 20% profit margin. It’s also your job to make the client happy.

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Auto Profit Masters

MAY 9, 2023

By the time the weekend was over, they left stronger teams, armed with skills to diagnose vehicles faster and more accurately, attract high-quality with their marketing, build a team development pipeline, and maximize their shop’s efficiency using Shop4D. One standout event at the summit was a discussion panel of top shop operators.

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AutoInc.

JUNE 2, 2023

Postcards magnets have been a proven winner for auto repair shops. Beyond sports schedule and the new year, challenge yourself and/or your marketing team to look at other times of the year that you can leverage current events along with the best mediums to boost your marketing response rates and ROI.

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Driver's Edge

SEPTEMBER 10, 2023

Schedule service today and trust your vehicle's wheel alignment needs in the hands of the certified experts at Driver's Edge auto repair shop today. However, there are instances where you may need a tire alignment much sooner. Sometimes, extreme stresses can cause you to need a wheel alignment immediately.

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FastTrak Auto Shop Management Systems

JUNE 2, 2023

Community Involvement – Any posts that communicate the shop’s involvement with the community will provide positive impact. If the shop sponsors a sports team or participates in any type of community event such as a foot race or walk for a charitable cause these should be posted on social media.

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Shop Marketing Pros

SEPTEMBER 6, 2023

Watch a 6 min demo video Schedule a discovery call menu A Complete List of Podcasts for the Automotive Independent Aftermarket I think back to 2002 when I opened my first auto repair shop. ” He is the author of the book, Your Perfect Shop: How to Start, Run & Sell a Profitable Shop.

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RepairSmith

OCTOBER 10, 2023

Such events will trigger the check engine light. However, you should take your car to an auto repair shop soon before this minor issue becomes a serious problem. Faulty spark plugs, bad spark plug wires, or a failing ignition coil can cause your engine to run rough , misfire, or work with reduced fuel efficiency.

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AutoFix

NOVEMBER 12, 2022

Book School Visits As the final piece of the puzzle, auto shop owners must get out there and share their love of the industry with the world. Or you could set up community events at your shop, like workshops and classes, designed to help people learn about the field and get excited about the available career paths.

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Autoflow

DECEMBER 18, 2023

Every auto repair shop owner knows how repeat business pays off. An existing customer has a 60 to 70-percent chance of proceeding with a repair compared to 5 to 20-percent with a new one. For auto repair shops , this business-retention tactic leads to a greater market share and profitability.

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Autoflow

NOVEMBER 16, 2023

Every auto repair shop has customer turnover as people move away or give up their cars when they get older. By constantly bringing in new customers, you keep your bays busy and your shop profitable. However, it takes planning to generate leads for your auto repair shop.

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